GeoAgro to Deploy Iteris ClearAg on Two Continents

Iteris, Inc. (ITI), a global leader in applied informatics for transportation and agriculture, announced that GeoAgro, a pioneer in agronomic geographic information systems (GIS), has selected ClearAg web and mobile applications for deployment in Argentina, Brazil and South Africa, and potentially later in other Latin American and African countries. GeoAgro is entering into a subscription agreement with Iteris. Under the terms of the agreement, the Argentinian-company will embed ClearAg into its solution and, then, distribute the integrated solution throughout GeoAgro’s partner ecosystem in Latin America and Africa.

“The global, agronomic, climatological and land surface modeling data available within the ClearAg digital farming platform perfectly complements our crop monitoring and zone management approach to precision agriculture,” said Ed Di Pollina, Director and Co-Founder at GeoAgro. “We support a wide network of agronomic partners who provide solutions adapted to regions throughout the southern hemisphere, many of whom will benefit from the improved operational efficiency and profitability.”

GeoAgro is an Argentina-based company whose goal is to develop solutions that combine software tools, maps and implementation support to help the farming community improve operational efficiency and profitability. GeoAgro’s precision technology platform integrates programs that record and organize farm information via GPS for past, present and future analysis.

“Food, fiber and fuel are essential elements for civilization, and we’ve come a long way in the agronomic, climatological and computer sciences to sustain production of those elements in the near-term,” said Tom Blair, senior vice president at Iteris. “But to drive future innovation and pave the way for long-term sustainability in global agriculture, we must bring together the best minds and technologies around the world to identify new approaches to improving productivity and reducing waste. We are delighted that GeoAgro has chosen to purchase, integrate and deploy ClearAg in South America and Africa, helping to expand ClearAg’s international footprint.”

ClearAg is a leading digital agriculture platform that delivers weather, water, soil and crop health data and advisory services to growers, researchers and other agribusinesses that need accurate, location-based information available on a worldwide basis. Iteris is the only environmental content and agronomic analytics company to apply Land Surface Modeling (LSM) technology to agronomic problems.

Topics: ,

Leave a Reply

Industry News

Industry News

China’s Best Weapon in a Trade War With Trump May Backfire

As tensions escalate between the U.S. and China, Reuters reports that one crop is emerging as the most powerful weapon

Industry News

Marrone Bio Innovations Adds DISAGRO to Growing Network of Partners

Marrone Bio Innovations, Inc., a leading provider of bio-based pest management and plant health products for agriculture, turf and ornamental

Industry News

ADAMA, ALRISE Biosystems Sign R&D Agreement to Develop Sustainable Crop Protection Products

ADAMA, a leading global crop protection company, and ALRISE Biosystems, a drug-delivery company focused on advanced microencapsulation of active ingredients,

Industry News

InVivo to Open Crop Input Unit to Outside Investors

French agricultural group InVivo said on Tuesday that it plans to raise 50 million euros ($59 million) for its Bioline

Industry News

Bayer-Monsanto Merger Gets CFIUS Clearance

Bayer and Monsanto today announced that the Committee on Foreign Investment in the United States (CFIUS) has completed its review

Industry News

Arysta LifeScience Strengthens Marketing Team in Canada

Arysta LifeScience North America recently announced the addition of Kate Sanford Mitchell as the marketing manager for seed treatments, fungicides

Industry News

AMVAC Signs Exclusive Deal to Sell ReTurn XL Insecticide/Nematicide

AMVAC Chemical Corp. has signed an exclusive distribution agreement with Rotam North America to market and sell ReTurn XL 42%


Vive Crop Protection CEO Named to CropLife America Board

Vive Crop Protection announced that Vive Crop Protection CEO, Keith Thomas, has been elected to CropLife America’s Board of Directors for a three-year term.


Kleffmann Group Strengthens APAC/Australia Operations

Kleffmann's business is showing a double-digit increase in 2017 compared to the previous year both for AMIS panels and Ad hoc research.

Industry News

Acadian Plant Health Hires New Business Development Manager for Brazil

Acadian Plant Health (APH) recently hired Daniel Gheller for the position of Business Development Manager in the Brazil region. Within


Sumitomo, BASF Sign Agreement to Develop New Fungicide

Sumitomo Chemical and BASF, two of the world’s leading chemical companies, announced today their entry into a collaboration agreement for

Forbes Mixing Bowl
Industry News

6 Key Takeaways from Forbes Mixing Bowl NYC

Advisory investment group The Mixing Bowl teamed up with Forbes for its New York-based event this year to discuss technology’s

Industry News

Dow, DuPont Receive Conditional Approval from European Commission for Proposed Merger of Equals

DuPont and The Dow Chemical Co. announced that the European Commission (EC) has granted conditional regulatory clearance in Europe of

Industry News

DuPont Agriculture Executive Outlines 2017 Growth Strategy 

DuPont Executive Vice President James C. Collins discussed priorities for the company’s agriculture business segment at the Bank of America

Industry News

CropLife America Meets with Delegation from Chinese Ministry of Agriculture

A delegation of pesticide program officers organized by the Institute for the Management of Agrochemicals, China Ministry of Agriculture, met

Industry News

Arysta LifeScience, Hokko Strengthen U.S. Partnership

Arysta LifeScience North America recently announced Hokko Chemical Industry Co., Ltd. (Hokko) has established a North American representative office out

Industry News

Arysta LifeScience Announces Increase in R&D Pipeline Value

Arysta LifeScience, a Platform Specialty Products company, announced  an increase in the value of its research and development (R&D) pipeline

Industry News

Platform Specialty Products Posts Record Net Sales for 2016

Platform Specialty Products, owner of Agriphar and Arysta, released third quarter and year-end results for 2016, showing a net sales increase

Industry News

Climate Corporation’s Mike Stern Receives 2017 Agribusiness Leader of the Year Award

  The National Agri-Marketing Association has named Mike Stern, Chief Executive Officer of The Climate Corporation, a subsidiary of Monsanto

Latest News


Where Is Chinese Agchem Manufacturing Headed and How Should You Manage the Risks?

Exclusive insight from CS Liew, Managing Director of Pacific Agriscience Pte Ltd., Singapore


Monsanto Enters Gene Editing R&D Collaboration

Monsanto would contribute $100 million to access and develop Pairwise IP in row crop applications.


Crop Protection Product Resources to Help You Source Effectively

South Africa is days away from running out of water. Climate change is forcing growers to change the crops they


Kansas State Researchers Make Key Glyphosate Resistance Discovery

Kansas State University researchers have discovered how weeds develop resistance to the popular herbicide glyphosate, a finding that could have broad future implications in agriculture and many other industries.


Potential of Romanian Agriculture Strong

In 2017, Romanian agricultural output made history.