BASF, Kingenta Partner to Bring Fertilizer to Chinese Growers

Posted by Dan Jacobs|24 June 2016

BASF and Kingenta, a Chinese fertilizer supplier, will partner to bring growers in China fertilizers coated with BASF’s new Limus technology, which was designed to limit the loss of nitrogen in urea-based fertilizers.

In this partnership, BASF will provide Kingenta with its Limus technology. Kingenta, one of the largest fertilizer suppliers in China, will directly promote and sell Limus-treated fertilizers in China beginning July 2016.

“With this powerful collaboration, we combine a fantastic product with high-end expertise in the Chinese fertilizer market,” says Mark Shillingford, Head of Marketing BASF Crop Protection China Limited. “BASF and Kingenta have jointly developed a solution to one of the most important challenges in agriculture,” concludes Shillingford.

“BASF has invested significantly into R&D to solve drawbacks of generic urease inhibitors. Limus has an outstanding biological performance through two active ingredients and a longer shelf life due to BASFʼs polymer technology used in its formulation. Thatʼs why it is the best urea protection for optimal plant nutrition,” says Dr. Markus Schmid, Director Global Limus launch, BASF Crop Protection.