2026 en el punto de mira: Los líderes de las asociaciones de EE. UU. y la UE detallan sus objetivos clave
4 de febrero de 2026 AgriBusiness Global habló con 27 líderes de asociaciones from around the world to gain insight into their strategic priorities to 2026. This is part three of a serie de artículos about the efforts of associations and organizations to strengthen plant health and crop protection solutions.
For this article, we look at two EU and five U.S. associations and their plans for 2026.
UNIÓN EUROPEA
Carlos Rodríguez-Villa Förster
Presidente
Consejo Europeo de la Industria de Bioestimulantes (EBIC)
EBIC’s overarching priorities remain unchanged. We want regulations that provide equal access to all plant biostimulant technologies, which have proven to be safe and efficient, and a business environment that encourages innovation.
In 2026, EBIC will continue to advocate for fairer, simpler legislation. Key issues include clarifying the regulatory boundary between plant biostimulants and plant growth regulators, ensuring member states respect the multiple use principle, and safeguarding quality trait claims as understood by the European Committee for Standardization standards. EBIC also promotes criteria-based approaches over positive lists and advocates revisiting the animal byproducts regulation to avoid unnecessarily restrictive interpretations.
We believe that market access for all technologies will trigger manufacturer investment in developing and launching new products. We also believe that greater collaboration will be required between stakeholders, a topic that is high on our agenda for the EBIC Summit, taking place on 10 June 2026 in Brussels. The Summit will help leverage political momentum to boost recognition and support for plant biostimulants across Europe.
Mónica Teixeira
Presidente
Asociación Europea para el Cuidado de Cultivos (ECCA)
Our first priority is to ensure a strong, constructive voice of the post-patent plant protection industry in the simplification and review of Regulation 1107/2009. This is a long-awaited opportunity to fix a system that has slowed innovation and restricted market access. ECCA represents the companies that make competitive, high-quality post-patent PPPs available to European farmers. We want a regulatory framework that works: predictable timelines, consistent decisions, risk-benefit analyses in the evaluation processes, and science-based rules across the EU. Our engagement in Brussels and with national authorities will be central to that.
Our second goal is the adoption of our 2026-2030 Strategic Plan. This plan sets out how ECCA will strengthen the role of post-patent PPPs in a more sustainable and resilient agricultural system. Our industry already offers cost-effective, proven solutions that farmers rely on every day. Our strategic plan will help ensure those solutions remain available and that innovation in the post-patent space continues to grow.
We also want to create a better operating environment across EU Member States. By working more closely with national authorities, we can promote coherent and science-based practices that support both competition and sustainability.
AMÉRICA DEL NORTE
Daren Coppock
Presidente y Director Ejecutivo
Asociación de minoristas agrícolas (ARA)
In 2026, the farm gate economic conditions must be addressed. A good share of the Farm Bill programs got tucked into the reconciliation bill (the One Big Beautiful Bill) but not all of them. The rest need to be renewed, and some sort of assistance needs to be provided to the growers who are bearing the consequences of U.S. trade policy.
Some consistency and certainty in the trade and geopolitical environment would be helpful as well. Our members tell me they can handle tariffs if they are stable, predictable, and apply to everyone, but nobody can operate a trade-dependent business when the rules of the game change without any notice or predictability.
Keith Jones
Director ejecutivo
Alianza de la industria de productos biológicos (BPIA)
One of BPIA’s biggest goals for 2026 is to greatly expand our annual meeting. The BPIA 2026 Annual Meeting will be on March 4-6, 2026, at the historic Capital Hilton in Washington, DC, just a few steps from the White House.
Since we will be here in Washington, DC, the agenda will feature government affairs and regulatory topics. We plan to have speakers from USEPA and USDA as well as from Canada’s PMRA and CFIA.
terry kippley
Presidente
Consejo de Productores y Distribuidores de Agrotecnología (CPDA)
CPDA’s first goal is to continue reducing the regulatory backlog at EPA’s Office of Pesticide Programs by advocating for adequate funding, staffing transparency, and process improvements. Passage of PRIA 6 will be key to sustaining this progress and ensuring timely, predictable product reviews.
A second goal is to continue expanding CPDA’s membership and reach as the leading voice for companies that develop, formulate, and support the inerts, adjuvants, and crop protection tools farmers rely on. Engagement and collaboration across the CPDA network have grown significantly, and we will build on that momentum in 2026.
Alexandra Dunn
Presidente y Director Ejecutivo
CropLife America
CropLife America is committed to ensuring that the regulatory and policy environment facilitates the timely and predictable introduction of new and innovative pesticides to growers. Unfortunately, the regulatory system has fallen behind the innovation pipeline, and products, in some cases, take several years longer to reach the market than in the past and as U.S. pesticide law dictates. We are raising our concerns with federal regulators and legislators to help ensure these roadblocks are removed.
We are also actively meeting with federal and state decision-makers who may be new to agriculture to share information about the strong, science-based requirements that are rigorously and transparently applied before any new pesticide enters the market and before existing pesticides are reregistered for continued use.
The take-home message is that American agriculture fuels a thriving economy — feeding people at home and abroad — while serving as a pillar of resilience, innovation, and global competitiveness. CropLife America seeks to be a trusted advocate and credible resource for science-based crop protection. In 2026, we will continue working with agricultural allies and partners across North America and around the world to advance the importance of a science- and risk-based regulatory framework that supports innovation, facilitates trade, and opens markets to growers.
Corey Rosenbusch
Presidente y Director Ejecutivo
El Instituto de Fertilizantes (TFI)
In 2026, we’re focused on two priorities that directly support farmers and strengthen our industry’s long-term resilience.
First, we want to significantly expand participation in our Fertilizer Reporting Solutions (FRS) platform. Our members told us that navigating 50 different state reporting systems was overwhelming and costly. FRS simplifies that complexity into one reliable, consistent resource, helping companies spend less time on paperwork and more time serving growers. Broadening adoption will make the entire system stronger and more efficient.
Second, we’re aiming for meaningful permitting and regulatory progress now that phosphate and potash are officially designated critical minerals. That designation opens the door to streamlined permitting, improved interagency coordination, and new opportunities for domestic investment, all of which help ensure a stable, affordable nutrient supply for farmers. Our goal is simple: build a policy environment that supports sustainable, domestic fertilizer production and keeps American agriculture competitive.
Explora cómo los líderes de las asociaciones En otras regiones están definiendo sus prioridades para 2026 en el resto del mundo. esta serie global.
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