{"id":133903,"date":"2024-01-01T16:26:08","date_gmt":"2024-01-01T21:26:08","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=133903"},"modified":"2026-02-02T15:59:33","modified_gmt":"2026-02-02T20:59:33","slug":"rainbow-companies-need-to-be-fast-responding-and-agile-in-2024","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/markets\/rainbow-companies-need-to-be-fast-responding-and-agile-in-2024\/","title":{"rendered":"Arco\u00edris: Las empresas necesitan ser \u00e1giles y de respuesta r\u00e1pida en 2024"},"content":{"rendered":"<p>Wicky Wang, presidente de Rainbow Agro, analiza por qu\u00e9 las empresas necesitan ser \u00e1giles en 2024.<\/p>\n<p><strong>\u00bfQu\u00e9 tendencias cree que se producir\u00e1n en su sector para 2024?<\/strong><\/p>\n<p><strong>WW:<\/strong> Las principales tendencias y desaf\u00edos de la industria, que vemos hacia el futuro y podemos mencionar, son que las empresas necesitan tener una gesti\u00f3n \u00e1gil y flexible de la cadena de suministro. Tambi\u00e9n es necesario centrarse en soluciones sostenibles, especialmente en productos de biosoluciones. Por \u00faltimo, las empresas deben tener una estructura \u00e1gil y ser r\u00e1pidas en la respuesta y la toma de decisiones.<\/p>\n<p><strong>\u00bfPodr\u00eda mencionar algunos de los lanzamientos de nuevos productos o desarrollos importantes dentro de su empresa?<\/strong><\/p>\n<p><strong>WW:<\/strong> En 2023, Rainbow finaliz\u00f3 la inversi\u00f3n para dos l\u00edneas de producci\u00f3n de s\u00edntesis multifunci\u00f3n e inici\u00f3 la s\u00edntesis de los t\u00e9cnicos mecoprop, mecoprop-p, diclorprop-p, 2,4-DB y MCPB.<\/p>\n<p>En 2024, Rainbow finalizar\u00e1 la inversi\u00f3n para la l\u00ednea de producci\u00f3n de s\u00edntesis de piroxasulfona t\u00e9cnica. La empresa seguir\u00e1 desarrollando el negocio del Modelo C en m\u00e1s pa\u00edses.<\/p>\n<p><strong>\u00bfC\u00f3mo sirve a la industria con los desaf\u00edos de 2024?<\/strong><\/p>\n<p><strong>WW:<\/strong> Cada uno de nuestros mercados plantea un nuevo desaf\u00edo porque cada lugar y cada geograf\u00eda son \u00fanicos. Esto nos obliga a ofrecer soluciones espec\u00edficas y personalizadas para atender las diversas necesidades de nuestros clientes. La estrategia y el enfoque clave de Rainbow es invertir en su plataforma de acceso a soluciones comerciales, que respalda toda la cadena industrial y ofrece:<\/p>\n<ul>\n<li>una gama completa de formulaciones proporcionadas a empresas industriales de materias primas<\/li>\n<li>Inversi\u00f3n y apoyo a emprendedores para iniciar sus negocios.<\/li>\n<li>el establecimiento de una estructura local en la mayor\u00eda de los principales mercados, para servir directamente a los comerciantes o agricultores<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Wicky Wang, presidente de Rainbow Agro, analiza por qu\u00e9 las empresas necesitan ser \u00e1giles en 2024.<\/p>","protected":false},"author":2163,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,5],"tags":[1993],"class_list":["post-133903","post","type-post","status-publish","format-standard","hentry","category-agrochemicals","category-markets","tag-abg-direct-january-2024"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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