{"id":135499,"date":"2026-09-24T15:28:08","date_gmt":"2026-09-24T19:28:08","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=135499"},"modified":"2026-09-24T15:28:08","modified_gmt":"2026-09-24T19:28:08","slug":"basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/","title":{"rendered":"BASF Agricultural Solutions presenta una nueva estructura para fortalecer el enfoque en el cliente y las soluciones integradas para sistemas de cultivo."},"content":{"rendered":"<p><a href=\"https:\/\/www.basf.com\/us\/en\/media\/news-releases\/2026\/09\/P-US-26-34\" target=\"_blank\" rel=\"noopener\">Soluciones agr\u00edcolas de BASF<\/a> Anunci\u00f3 cambios organizativos y de liderazgo dise\u00f1ados para fortalecer a\u00fan m\u00e1s su enfoque en el cliente, simplificar los procesos de toma de decisiones y respaldar la continua transformaci\u00f3n de la empresa en un negocio independiente.<\/p>\n<p>Estos cambios marcan un hito importante en la trayectoria de BASF Agricultural Solutions hacia una mayor flexibilidad estrat\u00e9gica, financiera y operativa, a medida que la empresa avanza en sus preparativos para operar como una compa\u00f1\u00eda independiente.<\/p>\n<p>Como parte de la nueva estructura, BASF Agricultural Solutions reforzar\u00e1 su direcci\u00f3n estrat\u00e9gica global y su ejecuci\u00f3n comercial local para agilizar la toma de decisiones y enfocarlas mejor en el cliente. La nueva organizaci\u00f3n tambi\u00e9n consolidar\u00e1 el enfoque de Sistemas de Cultivo de la compa\u00f1\u00eda, integrando innovaciones, productos y servicios en soluciones que apoyen a los agricultores desde la siembra hasta la cosecha.<\/p>\n<p>En relaci\u00f3n con estos cambios, BASF Agricultural Solutions anunci\u00f3 que Leta LaRush asumir\u00e1 el cargo de Vicepresidenta S\u00e9nior de BASF Agricultural Solutions en Estados Unidos, a partir del 1 de octubre de 2026.<\/p>\n<p>\u201cMe siento honrada y entusiasmada de liderar nuestro negocio en Estados Unidos\u201d, declar\u00f3 Leta LaRush. \u201cEstados Unidos es el mercado m\u00e1s grande de BASF Agricultural Solutions a nivel mundial, y nuestro equipo tiene la importante responsabilidad de brindar un valor significativo a los clientes cada d\u00eda mientras nos preparamos para operar como una empresa independiente. Mi prioridad ser\u00e1 asegurar que sigamos escuchando a nuestros clientes y apoyando al equipo para que contin\u00fae ofreciendo la innovaci\u00f3n, el servicio y las soluciones integradas en las que conf\u00edan los agricultores estadounidenses\u2019.\u201d<\/p>\n<p>\u201cLeta LaRush es la l\u00edder id\u00f3nea para guiar nuestro negocio en Estados Unidos hacia su pr\u00f3xima etapa\u201d, declar\u00f3 Maximilian Becker, miembro del Consejo de Administraci\u00f3n de BASF Agricultural Solutions. \u201cSu profundo conocimiento del sector, su s\u00f3lida visi\u00f3n para los negocios y su dedicaci\u00f3n a los clientes, las personas y el rendimiento le han valido una reputaci\u00f3n como l\u00edder eficaz y de confianza. Confiamos en que Leta fortalecer\u00e1 las relaciones con los clientes, acelerar\u00e1 el crecimiento e impulsar\u00e1 el negocio hacia adelante\u201d.\u201d<\/p>\n<p>Se prev\u00e9 que la nueva estructura global entre en vigor el 1 de enero de 2027. BASF Agricultural Solutions mantiene su compromiso de ofrecer a sus clientes y socios de todo el mundo productos y soluciones innovadoras que abarquen todo el ciclo de cultivo y que se adapten a sus necesidades.<\/p>","protected":false},"excerpt":{"rendered":"<p>Leta LaRush asumir\u00e1 el cargo de Vicepresidenta S\u00e9nior de BASF Agricultural Solutions en Estados Unidos a partir del 1 de octubre de 2026.<\/p>","protected":false},"author":110,"featured_media":135500,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[4,489],"tags":[2012],"class_list":["post-135499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agrochemicals","category-industry-news","tag-executives"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Leta LaRush will assume the role of Senior Vice President, BASF Agricultural Solutions United States, effective October 1, 2026.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions - AgriBusiness Global\" \/>\n<meta property=\"og:description\" content=\"Leta LaRush will assume the role of Senior Vice President, BASF Agricultural Solutions United States, effective October 1, 2026.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/\" \/>\n<meta property=\"og:site_name\" content=\"AgriBusiness Global\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-24T19:28:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"896\" \/>\n\t<meta property=\"og:image:height\" content=\"504\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Matt Hopkins\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matt Hopkins\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/\"},\"author\":{\"name\":\"Matt Hopkins\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/4d0c8184f818e1c1add90c6287c9988e\"},\"headline\":\"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions\",\"datePublished\":\"2026-09-24T19:28:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/\"},\"wordCount\":344,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/BASF-Leta-LaRush.jpg\",\"keywords\":[\"Executives\"],\"articleSection\":[\"Agrochemicals\",\"Industry News\"],\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/\",\"name\":\"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions - AgriBusiness Global\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/BASF-Leta-LaRush.jpg\",\"datePublished\":\"2026-09-24T19:28:08+00:00\",\"description\":\"Leta LaRush will assume the role of Senior Vice President, BASF Agricultural Solutions United States, effective October 1, 2026.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#breadcrumb\"},\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#primaryimage\",\"url\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/BASF-Leta-LaRush.jpg\",\"contentUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/BASF-Leta-LaRush.jpg\",\"width\":896,\"height\":504,\"caption\":\"BASF Leta LaRush\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/agrochemicals\\\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"name\":\"AgriBusiness Global\",\"description\":\"Empowering Agriculture to Feed the World\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-MX\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\",\"name\":\"AgriBusiness Global\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"contentUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"width\":251,\"height\":151,\"caption\":\"AgriBusiness Global\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/4d0c8184f818e1c1add90c6287c9988e\",\"name\":\"Matt Hopkins\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g\",\"caption\":\"Matt Hopkins\"},\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/es\\\/author\\\/hopkins\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BASF Agricultural Solutions presenta una nueva estructura para fortalecer el enfoque en el cliente y las soluciones integradas para sistemas de cultivo - AgriBusiness Global","description":"Leta LaRush asumir\u00e1 el cargo de Vicepresidenta S\u00e9nior de BASF Agricultural Solutions en Estados Unidos a partir del 1 de octubre de 2026.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/","og_locale":"es_MX","og_type":"article","og_title":"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions - AgriBusiness Global","og_description":"Leta LaRush will assume the role of Senior Vice President, BASF Agricultural Solutions United States, effective October 1, 2026.","og_url":"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/","og_site_name":"AgriBusiness Global","article_published_time":"2026-09-24T19:28:08+00:00","og_image":[{"width":896,"height":504,"url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","type":"image\/jpeg"}],"author":"Matt Hopkins","twitter_card":"summary_large_image","twitter_image":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","twitter_misc":{"Escrito por":"Matt Hopkins","Tiempo de lectura":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#article","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/"},"author":{"name":"Matt Hopkins","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/4d0c8184f818e1c1add90c6287c9988e"},"headline":"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions","datePublished":"2026-09-24T19:28:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/"},"wordCount":344,"commentCount":0,"publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","keywords":["Executives"],"articleSection":["Agrochemicals","Industry News"],"inLanguage":"es-MX","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/","url":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/","name":"BASF Agricultural Solutions presenta una nueva estructura para fortalecer el enfoque en el cliente y las soluciones integradas para sistemas de cultivo - AgriBusiness Global","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#primaryimage"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","datePublished":"2026-09-24T19:28:08+00:00","description":"Leta LaRush asumir\u00e1 el cargo de Vicepresidenta S\u00e9nior de BASF Agricultural Solutions en Estados Unidos a partir del 1 de octubre de 2026.","breadcrumb":{"@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#breadcrumb"},"inLanguage":"es-MX","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/"]}]},{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#primaryimage","url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","contentUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","width":896,"height":504,"caption":"BASF Leta LaRush"},{"@type":"BreadcrumbList","@id":"https:\/\/www.agribusinessglobal.com\/agrochemicals\/basf-agricultural-solutions-introduces-a-new-setup-to-strengthen-customer-focus-and-integrated-crop-system-solutions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.agribusinessglobal.com\/pt\/"},{"@type":"ListItem","position":2,"name":"BASF Agricultural Solutions Introduces a New Setup to Strengthen Customer Focus and Integrated Crop System Solutions"}]},{"@type":"WebSite","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website","url":"https:\/\/www.agribusinessglobal.com\/pt\/","name":"AgriBusiness Global","description":"Empoderar a la agricultura para alimentar al mundo","publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.agribusinessglobal.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-MX"},{"@type":"Organization","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization","name":"AgriBusiness Global","url":"https:\/\/www.agribusinessglobal.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","contentUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","width":251,"height":151,"caption":"AgriBusiness Global"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/4d0c8184f818e1c1add90c6287c9988e","name":"Matt Hopkins","image":{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/secure.gravatar.com\/avatar\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4f61b3e5429d66b1c9638522df9e1c062cf0d3d750c2b602763b1ad5e17307e5?s=96&d=mm&r=g","caption":"Matt Hopkins"},"url":"https:\/\/www.agribusinessglobal.com\/es\/author\/hopkins\/"}]}},"acf":[],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paA6y4-zft","jetpack_featured_media_url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2026\/09\/BASF-Leta-LaRush.jpg","_links":{"self":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts\/135499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/users\/110"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/comments?post=135499"}],"version-history":[{"count":0,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts\/135499\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/media\/135500"}],"wp:attachment":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/media?parent=135499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/categories?post=135499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/tags?post=135499"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}