{"id":20985,"date":"2008-12-19T00:00:00","date_gmt":"2008-12-19T05:00:00","guid":{"rendered":"http:\/\/www.farmchemicalsinternational.com\/2008\/12\/19\/maximizing-market-share\/"},"modified":"2019-09-16T13:48:42","modified_gmt":"2019-09-16T17:48:42","slug":"maximizing-market-share","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/markets\/maximizing-market-share\/","title":{"rendered":"Maximizar la participaci\u00f3n de mercado"},"content":{"rendered":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Empresas l\u00edderes en gen\u00e9ricos Ventas de agroqu\u00edmicos 2007
(Ventas US$ millones)<\/th>\n<\/tr>\n
Rango \/ Compa\u00f1\u00eda<\/strong><\/td>\n2006<\/strong><\/td>\n2007<\/strong><\/td>\nCrecimiento '07 sobre '06<\/strong><\/td>\n<\/tr>\n
1. Makhteshim<\/td>\n1,581<\/td>\n1,895<\/td>\n19.9%<\/td>\n<\/tr>\n
2. Nufarm<\/td>\n1,245<\/td>\n1,819<\/td>\n46.1%<\/td>\n<\/tr>\n
3. Cheminova<\/td>\n604<\/td>\n721<\/td>\n19.4%<\/td>\n<\/tr>\n
\n

4. UPL<\/p>\n<\/td>\n

600*<\/td>\n762<\/td>\n27.0%<\/td>\n<\/tr>\n
5. Sipcam<\/td>\n351<\/td>\n356<\/td>\n1.4%<\/td>\n<\/tr>\n
6. Gowan<\/td>\n240<\/td>\n279<\/td>\n16.3%<\/td>\n<\/tr>\n
7. AMVAC<\/td>\n194<\/td>\n217<\/td>\n11.9%<\/td>\n<\/tr>\n
8. Atanor<\/td>\n170<\/td>\n192<\/td>\n12.9%<\/td>\n<\/tr>\n
9. Rotam<\/td>\n160<\/td>\n185<\/td>\n15.6%<\/td>\n<\/tr>\n
10. Rallis<\/td>\n143<\/td>\n171<\/td>\n19.6%<\/td>\n<\/tr>\n
\n

* UPL incluye la consolidaci\u00f3n total de Cerexagri en 2006. Fuente: Phillips McDougall AgriService.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Cada a\u00f1o, los fabricantes posteriores a la patente representan una mayor parte de las ventas totales de protecci\u00f3n de cultivos en todo el mundo, desafiando a la industria. Nufarm <\/a>El director gerente Doug Rathbone dice: \u201cA medida que vemos una proporci\u00f3n cada vez mayor de ventas sin patente, las empresas con s\u00f3lidas habilidades regulatorias y de marketing, una amplia plataforma geogr\u00e1fica y solidez en una gama en expansi\u00f3n de productos clave desempe\u00f1ar\u00e1n un papel cada vez m\u00e1s importante en la entrega de calidad. soluciones de protecci\u00f3n de cultivos para agricultores de todo el mundo ". <\/p>\n

Mejoras en la adquisici\u00f3n<\/p>\n

La mayor parte del aumento en la participaci\u00f3n del mercado de agroqu\u00edmicos despu\u00e9s de la patente de los productos qu\u00edmicos agr\u00edcolas provino de las empresas de gen\u00e9ricos, que representaron 27,4% de las ventas de la industria en 2006 y 30,3% el a\u00f1o pasado. Durante este mismo per\u00edodo de tiempo, muchas empresas de gen\u00e9ricos se han beneficiado de adquisiciones, como F\u00f3sforo unido<\/a>, que consolid\u00f3 Cerexagri en 2006 y compr\u00f3 Icona en 2007, adem\u00e1s de adquirir varios productos qu\u00edmicos de DuPont<\/a>, Dow<\/a>, BASF<\/a>, y Bayer<\/a>, lo que ayud\u00f3 a que los ingresos de la empresa en 2007 aumentaran en $153 millones de d\u00f3lares con respecto a 2006.<\/p>\n

El fabricante australiano Nufarm ha adquirido AH Marks Holdings Limited, empresa estadounidense de productos fitosanitarios con sede en el Reino Unido. Etigra LLC,<\/a> y una gama de productos reguladores del crecimiento de plantas de algod\u00f3n de DuPont. La ganancia de Nufarm del control 100% de Agripec (Brasil) el a\u00f1o pasado sum\u00f3 $60 millones: las ventas de Agripec en junio y julio de 2007. Rathbone dice que la compa\u00f1\u00eda est\u00e1 en una posici\u00f3n ideal para aprovechar los cambios estructurales que tienen lugar en la industria global de protecci\u00f3n de cultivos. \u201cNufarm continuar\u00e1 invirtiendo en marcas s\u00f3lidas, formulaciones de productos innovadoras y diferenciadas y un servicio al cliente excepcional. Son estos activos los que determinar\u00e1n el \u00e9xito en una industria donde los puestos de qu\u00edmica patentada son menos relevantes ".<\/p>\n

Dinamarca Cheminova <\/a>- que firm\u00f3 un acuerdo con Bayer CropScience para la adquisici\u00f3n de los derechos globales del insecticida acrinathrin a finales de 2006 - finaliz\u00f3 un acuerdo con Dow AgroSciences en marzo de este a\u00f1o con respecto a la compra de Cheminova de la propiedad total de Pytech Chemicals GmbH. Cheminova tambi\u00e9n hizo una adquisici\u00f3n total de CropTech (Columbia) en octubre de 2008, despu\u00e9s de haber adquirido la participaci\u00f3n mayoritaria de la empresa en 2005. Si bien Cheminova dice que la adquisici\u00f3n de las acciones restantes de CropTech no tendr\u00e1 ning\u00fan impacto significativo en los resultados de ventas de Cheminova en 2008, est\u00e1 claro que Cheminova se beneficiar\u00e1 en el futuro.<\/p>\n

\u00bfPor qu\u00e9 gen\u00e9ricos?<\/p>\n\n\n\n\n\n\n\n
Desglose del mercado 2007<\/th>\n<\/tr>\n
Sector<\/strong><\/td>\nCompartir %<\/strong><\/td>\n<\/tr>\n
Propiedad<\/td>\n24.9%<\/td>\n<\/tr>\n
Propietario fuera de patente<\/td>\n32.9%<\/td>\n<\/tr>\n
Gen\u00e9rico<\/td>\n42.2%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

La raz\u00f3n m\u00e1s pr\u00e1ctica para cambiar a productos gen\u00e9ricos es el precio. Algunas formulaciones qu\u00edmicas son id\u00e9nticas al producto de marca, ya que las empresas agroqu\u00edmicas pueden licenciar su tecnolog\u00eda y permitir que m\u00e1s de una empresa produzca el mismo ingrediente activo. Con los costos de los insumos subiendo por las nubes el a\u00f1o pasado, los productores necesitan hacer recortes donde pueden, y el uso de productos sin patente les ha ayudado a mantener sus operaciones.<\/p>\n

Tambi\u00e9n puede afectar los precios del mercado: en 2007, se informa que los agricultores canadienses ahorraron US $ $150 millones al usar glifosato gen\u00e9rico. En respuesta, el mercado canadiense ha bajado los precios de las marcas.<\/p>","protected":false},"excerpt":{"rendered":"

Compa\u00f1\u00edas l\u00edderes en gen\u00e9ricos Ventas de agroqu\u00edmicos 2007 (Ventas US$ millones) Rango \/ Compa\u00f1\u00eda 2006 2007 Crecimiento '07 Sobre '06 1. Makhteshim 1,581 1,895\u2026<\/p>","protected":false},"author":110,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[5],"tags":[],"class_list":["post-20985","post","type-post","status-publish","format-standard","hentry","category-markets"],"yoast_head":"\nMaximizing Market Share - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Leading Generics Companies Agrochemical Sales 2007 (Sales US$ million) Rank\/Company 2006 2007 Growth '07 Over '06 1. 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