{"id":35305,"date":"2013-08-01T12:13:14","date_gmt":"2013-08-01T16:13:14","guid":{"rendered":"http:\/\/www.farmchemicalsinternational.com\/2013\/08\/01\/with-ingenuity-greeks-tap-their-agricultural-roots\/"},"modified":"2019-09-25T06:29:55","modified_gmt":"2019-09-25T10:29:55","slug":"with-ingenuity-greeks-tap-their-agricultural-roots","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/with-ingenuity-greeks-tap-their-agricultural-roots\/","title":{"rendered":"Con ingenio, los griegos aprovechan sus ra\u00edces agr\u00edcolas"},"content":{"rendered":"

\"Anthesis\"<\/p>\n

Agriculture might not loom large in the collective mental picture of Greece \u2013 that of blue seas bordering whitewashed, blue-domed buildings clinging to the cliffs. But the sector has emerged as a rare bright spot in this quintessential Mediterranean paradise. Its growth is a stark contrast to the recession and political mayhem stealing the headlines, although these, too, are showing signs of easing.<\/p>\n

\u201cIn Greece, agriculture is historically a very significant sector, along with crop protection. According to our belief and some recent studies, it could be one of the engines that would help Greece to grow and recover,\u201d Yannis Diokarantos, head of DuPont Hellas and president of the Hellenic Crop Protection Association, said in an interview with Farm Chemicals International<\/em> in Athens. Greece grows more than 60 crops, some of them subtropical.<\/p>\n

Later that afternoon, Diokarantos was flying to the island of Crete, a greenhouse and olive growing powerhouse, for a conference on the white fly, which is a serious pest of the tomato in the region. DuPont is preparing the launch of its new insecticide called cyazyapyr, to be registered in Greece in 2015. \u201cAll of the old pesticides have developed a resistance,\u201d he explained.<\/p>\n

As tourism picks up \u2013 it is expecting record visitors in 2013 \u2013 Greece is also pinning hopes on the continuing expansion of its ag industry. Agricultural exports jumped 14.3% with a value exceeding $2.1 billion in the first four months of 2013, according to the non-profit Foundation for Economic and Industrial Research (IOBE).<\/p>\n

Unlike the bubble-and-bust situations in real estate and finance, agriculture\u2019s growth kept a steady pace, contributing twice the Eurozone average from 2000 to 2010 by gross value, according to the IOBE. It is still growing.<\/p>\n

Greece\u2019s geographical position, with ports linking Europe and Asia, provides a huge advantage. Athens\u2019 Port of Piraeus is now poised to become the No. 1 port in the Mediterranean, with the help of the Chinese. Cargo volume at Piraeus is three times what it was in 2010, when the Chinese shipping giant Cosco leased half the port in a $647 million deal. Captain Wei Jiafu, Cosco president, said in reports that it will handle 2.5 million containers in 2013 versus 2.1 million in 2012, and it plans to increase investments in the already expanding port.<\/p>\n

\u201cThe Chinese are interested in other investments in Greece. New roads are being opened. We are committed to further developing and strengthening the relations between the two countries with greater involvement of China in the development of Greece,\u201d Greek Prime Minister Antonis Samaras said in a June article in the Independent Balkan News Agency.<\/p>\n

The country\u2019s location next to Turkey is also critical: Turkey is the route through which many Chinese products enter the European market. Unfortunately, this includes counterfeit products, and they are finding their way into the value chain in increasing numbers, Diokarantos said. \u201cIt started a few years ago, when counterfeits were about 20% of the total. The main reason is the delay of registrations,\u201d as cutbacks mean fewer employees are able to handle incoming registrations, he explained. Recent cases of crop damage due to illegal pesticides were relayed by Diokarantos as well as others interviewed.<\/p>\n

\u201cWe try to create a network between Greece, Turkey, Bulgaria and Romania in order to manage and minimize this kind of development,\u201d Diokarantos said. This includes holding regular meetings with customs officials, police, ministries and industry participants from each of these countries to discuss controlling the entrance of counterfeit goods.<\/p>\n

Using Ingenuity to Adapt to Crisis
<\/strong><\/p>\n

And what of the current state of the Greek economic crisis? Beyond DuPont\u2019s offices, the din of music and chatter pours out of the throngs of packed cafes across Athens, from the upscale Plaka district to tourist-mobbed Syntagma Square to the bohemian Exarchia neighborhood. Apart from the extensive graffiti and occasional boarded-up storefront, there are few obvious signs of a crisis \u2013 that this is any different from every other European city, quaint and steeped in history.<\/p>\n

Even as the country is dogged by its sixth straight year of recession, agriculture has been one of the few steady, underlying sources of strength in the economy, said Dr. Michalis Papaeconomou, managing director of Agrology, a crop protection manufacturer and distributor that is increasing its business in formulation technology for fertilizers in gel form. About a decade ago, he and his brother, who run the company together, decided the rigorous EU regulatory environment made pesticides as their sole trade too risky. So they diversified into new high-value areas of agriculture such as specialized nutrition, and started a solar energy venture called Advartia.<\/p>\n

\u201cGreece has changed so dramatically in the past few years,\u201d he said in an interview with FCI<\/em> at the company\u2019s headquarters in Thessaloniki, a northern port city that serves as a major gateway for the Balkans and southeastern Europe. \u201cFrom a tax point of view and business mentality, it\u2019s unbelievable. This year agriculture is going well, and we are expecting a record year for tourism. People are focusing where value is and on how things should be done,\u201d he said.<\/p>\n

Papaeconomou expects generic pesticides to increase their share of the Greek market in the coming years, as data protection expires and companies start to export different actives and offer more choices.<\/p>\n

From his sunlit office decorated with colorful photos of a vacation at Angkor Wat, Papaeconomou spoke of frustrations with making new hires \u2013 young people are not furthering their education despite the crisis, he complained \u2013 and at the same time praised Greeks\u2019 aptitude for adapting to crisis. \u201cIf Europe goes further into a downturn, we are one of the first to have adapted to the new reality while others are still trying to figure out what is happening. We are very optimistic about things.\u201d<\/p>\n

Up until four or five years ago, the trend had been to leave the villages for the big cities, Papaeconomou explained, but he has noticed a new pattern. \u201c[Young people] cannot get a job, life is expensive, and so they are going back to villages and staying at their parents\u2019 house. That\u2019s been an underlying, visible trend,\u201d he said.<\/p>\n

With a hint of frustration in his voice, he pointed out that Greek crops have the lowest residue levels of any EU country yet this is not widely publicized.<\/p>\n

Agrology SA took in $11.1 million in sales in 2012, and Papaeconomou expects that figure to climb to $12 or $13 million this year. It is the sole Greek formulator of a fertilizer in gel form called Dyna-XGels, of which he said sales are \u201cgrowing like crazy\u201d with a 25% increase expected this year, on top of a 20% gain in 2012.<\/p>\n

\u201cWe keep getting reports from all different countries that it outperforms regular NPKs. You need to be able to show more than a 10% increase in product performance; anything else the farmer won\u2019t notice. That\u2019s why we made the decision to go global,\u201d he said. Agrology exports the product to a handful of countries, including Uzbekistan, Peru and Italy, and plans to bring it to more markets are in the works.<\/p>\n

Tangible Solutions<\/strong><\/p>\n

One consequence of the crisis has been increasing fragmentation, and the industry was already fragmented to begin with, said Athanasios Raptis, marketing director of Elanco Hellas, the largest Greek-owned chemical firm. \u201cThere is a saying here,\u201d he said. \u201cThere are 10 million people in Greece, and 10 million presidents.\u201d<\/p>\n

Indeed, more than 3,000 points of sale dot the country\u2019s 50,960 square miles \u2013 Greece is roughly the size of Estonia, Denmark and Netherlands combined. The average farm size: just 4.7 hectares. Compare that with France\u2019s average farm size of 55.7 hectares, or Germany\u2019s 48.4 hectares. In total, about 724,000 agricultural holdings manage 3.41 million hectares of cultivated land, according to the Greek National Statistical Service.<\/p>\n

Agriculture contributes about 5.2% to the Greek GDP, 22.9% to exports and employs nearly 13% of the workforce.<\/p>\n

Raptis maintains that by increasing exports of high-quality products and managing tough European protocol head-on, Greece’s ag sector has been able to offset challenges posed by the struggling economy: \u201cThe crop protection market is in good shape. I\u2019ve been working 24 years in this business…Our company is increasing business day by day.\u201d Elanco recorded about $20 million in crop protection sales last year, fifth behind BASF, Syngenta, Bayer and DuPont.<\/p>\n

However, Alexis Katsivas, Monsanto\u2019s director for Greece and Cyprus, said Greece\u2019s credit issues have\u00a0\u2013 at least temporarily \u2013 caused growers problems in obtaining financing for inputs. Durum wheat plantings have soared for this reason, as it is a low-input crop. Fertilizer use is down in recent years. \u201cFarmers are losing some opportunities, but the picture is still positive,\u201d Katsivas said in an interview at Monsanto\u2019s Athens office. \u201cOn the plus side, top Greek banks were just upgraded [by Fitch Ratings]. After recapitalization, credit will be improved and there will be more space to maneuver in the business.\u201d<\/p>\n

\u201cWe are trying to support the country with tangible solutions: We try to improve yields and reduce inputs,\u201d Katsivas said. \u201cThis crisis is an alarm for everybody. You have to be more efficient.\u201d Monsanto has launched a campaign to help Greek growers save money, cut residue levels and reduce drift by educating them on using Roundup according to the label, lowering spray volumes and employing other techniques, such as planting twin-row plots of corn.<\/p>\n

Katsivas pointed out that people are more eager now to listen to and take advantage of new ideas and proposals. But he is not so sure that the trend of Greeks returning to rural life will prove fruitful: \u201cThere are new people with fresh ideas, but it is clearly not going to be easy to condition them to become farmers.\u201d<\/p>\n

Biocontrols Pick Up<\/strong><\/p>\n

The use of beneficial insects and bees is making headway here, championed by niche enterprises like Anthesis, the top Greek distributor of these products. Founded in 2007, Anthesis is Greece\u2019s exclusive distributor of Syngenta\u2019s Bioline, a product line of beneficial insects and mites to control pests in fruits, vegetables and ornamentals.<\/p>\n

The youthful duo who head up Anthesis, Georgios Komianos, director, and Spiros Kavouras, sales manager, expect the company will grow as much as 20% a year for the next 10 years.<\/p>\n

About 17% of the business is in bees, which pollinate indoor crops such as tomatoes, and are considered the first step towards Integrated Pest Management. Other beneficial insects and mites are used to control pests on currently about 10% of tomatoes, cucumbers, peppers, strawberries and other vegetables in Greece\u2019s 4,500 hectares of greenhouse area \u2013 about half of which is in Crete \u2013 and Komianos said this is set to expand. Beneficial insects are not used outdoors, although there are experiments with beneficial mites to control spider mites.<\/p>\n

\u201cChemical companies are realizing that our products complement theirs, so we make a program that reduces the risk of the resistance of the target pest,\u201d Komianos explained. The biggest hurdle, he said, is a common one: the lingering belief that beneficial insects are not as effective as conventional products. But there is also a lack of professional support and consulting at the farmer level. Unregistered products that fail to deliver on their promises end up hurting legitimate businesses. In cases like these, Komianos admitted, \u201ctrust is missing between us and the farmer.\u201d<\/p>\n

Semiochemicals \u2013 what Kavouras called a \u201cmate-disruption pheromone\u201d \u2013 is another product category gaining traction as a new method here to control Lepidoptera on peaches, apples and grapes.<\/p>\n

By contrast, biopesticides are a newer business to Greece \u2013 not more than six years old \u2013 and are seldom registered, so they are mainly sold as fertilizers, said Komianos, who estimates they make up 5% to 10% of the total pesticide market. Confusing legal frameworks and high registration fees have made them slow to grow beyond the scope of Bt<\/em> products and pyrethrum, he said. But the potential still exists.<\/p>\n

\u201cThe outlook for biopesticides is positive. But we don\u2019t know the rhythm of development; we don\u2019t know how fast it will grow. The biggest motivation is the export market demand for clean products, and then the other motivation is that there are bans of many traditional chemicals,\u201d Kavouras said.<\/p>\n

Komianos echoed the upbeat sentiment: “Maybe there is competition with chemicals here, but at same time there is a friendly approach. Our clients see the positive aspect of our products, and we see need for chemicals to lower the risk for the farmer.”<\/p>\n","protected":false},"excerpt":{"rendered":"

La agricultura podr\u00eda no ocupar un lugar preponderante en la imagen mental colectiva de Grecia, la de los mares azules que bordean los encalados, las c\u00fapulas azules ...<\/p>","protected":false},"author":1,"featured_media":42970,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,22,29],"tags":[619],"class_list":["post-35305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agrochemicals","category-biopesticides","category-europe","tag-romania"],"yoast_head":"\nWith Ingenuity, Greeks Tap Their Agricultural Roots - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Agriculture might not loom large in the collective mental picture of Greece \u2013 that of blue seas bordering whitewashed, blue-domed buildings clinging to\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/with-ingenuity-greeks-tap-their-agricultural-roots\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"With Ingenuity, Greeks Tap Their Agricultural Roots - 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