{"id":60408,"date":"2017-11-10T12:27:58","date_gmt":"2017-11-10T17:27:58","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=60408"},"modified":"2019-10-01T09:56:29","modified_gmt":"2019-10-01T13:56:29","slug":"bayer-to-market-digital-farming-under-xarvio-brand","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/","title":{"rendered":"Bayer comercializar\u00e1 agricultura digital con la marca &quot;Xarvio&quot;"},"content":{"rendered":"<div id=\"attachment_60410\" style=\"width: 250px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/attachment\/0-841\/\" rel=\"attachment wp-att-60410\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-60410\" class=\"size-full wp-image-60410\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841.jpg\" width=\"240\" height=\"126\" alt=\"Bayer to Market Digital Farming Under &quot;Xarvio&quot; Brand\" srcset=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841.jpg 240w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841-128x67.jpg 128w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841-16x9.jpg 16w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841-32x18.jpg 32w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841-85x45.jpg 85w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.841-150x79.jpg 150w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/><\/a><p id=\"caption-attachment-60410\" class=\"wp-caption-text\">xarvio \u2122 es la nueva marca de las soluciones de agricultura digital de Bayer<\/p><\/div>\n<p><span style=\"font-family: Arial\">Bayer comercializar\u00e1 sus soluciones de Agricultura Digital bajo la marca xarvio. La compa\u00f1\u00eda lanzar\u00e1 la marca en este a\u00f1o. <\/span><a href=\"https:\/\/www.agritechnica.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">Agritechnica<\/span><\/a><span style=\"font-family: Arial\">, la feria l\u00edder de maquinaria agr\u00edcola con 2.900 expositores de 52 pa\u00edses. <\/span><\/p>\n<p><span style=\"font-family: Arial\">\u201cNuestro objetivo es mejorar la agricultura, para los agricultores y para el medio ambiente\u201d, dijo Tobias Menne, director global de Agricultura Digital de Bayer. \u201cLas tecnolog\u00edas de xarvio pueden ayudar a los agricultores de todo el planeta a optimizar la cantidad de protecci\u00f3n de cultivos que necesitan, para producir de manera m\u00e1s eficiente y aumentar las ganancias mientras se reduce el impacto que la agricultura tiene en el medio ambiente\u201d. <\/span><\/p>\n<p><b><span style=\"font-family: Arial\">Aplicaci\u00f3n Field Manager y Scouting <\/span><\/b><\/p>\n<p><span style=\"font-family: Arial\">Las soluciones xarvio abren a los agricultores la oportunidad de optimizar el potencial de sus campos y zonas de campo individuales. De Bayer <\/span><a href=\"https:\/\/www.xarvio.com\/en\/Field-Manager\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">Gerente de campo<\/span><\/a><span style=\"font-family: Arial\">, por ejemplo, proporcionar\u00e1 a los agricultores acceso instant\u00e1neo a estrategias pr\u00e1cticas espec\u00edficas del campo para la aplicaci\u00f3n m\u00e1s eficiente de productos fitosanitarios. &quot;Con Field Manager, que utiliza tecnolog\u00eda de im\u00e1genes y sensores de, por ejemplo, sat\u00e9lites, los agricultores siempre tienen a mano el estado de sus campos, reciben el tiempo de protecci\u00f3n de cultivos espec\u00edfico del campo y pueden descargar mapas de aplicaci\u00f3n de variables espec\u00edficas de la zona del campo&quot;, dijo Andree-Georg Girg , Jefe de Comercializaci\u00f3n de Agricultura Digital y Director General de Digital Farming GmbH en Bayer. &quot;Como resultado, la aplicaci\u00f3n de insumos agr\u00edcolas se puede optimizar para que la cantidad perfecta se utilice exactamente cuando y donde se necesite y las cosechas se produzcan de manera m\u00e1s eficiente&quot;. <\/span><\/p>\n<p><span style=\"font-family: Arial\">El nuevo xarvio <\/span><a href=\"https:\/\/www.xarvio.com\/en\/Scouting\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">Aplicaci\u00f3n Scouting<\/span><\/a><span style=\"font-family: Arial\"> facilita la detecci\u00f3n e identificaci\u00f3n de malezas, enfermedades de los cultivos, insectos, el estado del nitr\u00f3geno y otros da\u00f1os causados por las hojas; solo tome una fotograf\u00eda y obtendr\u00e1 el an\u00e1lisis. Los agricultores tambi\u00e9n se benefician de los datos recopilados por sus vecinos: ven qu\u00e9 enfermedades est\u00e1n surgiendo y ven la presi\u00f3n de los insectos a su alrededor. La aplicaci\u00f3n ahora est\u00e1 disponible en iOS y en una versi\u00f3n de Android y se puede acceder a ella a trav\u00e9s de las tiendas de aplicaciones. <\/span><\/p>\n<p><b><span style=\"font-family: Arial\">Sostenibilidad a trav\u00e9s de tecnolog\u00edas digitales<\/span><\/b><\/p>\n<p><span style=\"font-family: Arial\">La agricultura digital allana el camino para una nueva revoluci\u00f3n agr\u00edcola que hace que la agricultura sea m\u00e1s r\u00e1pida, precisa, eficiente y sostenible. Actualmente, la mayor\u00eda de la maquinaria agr\u00edcola nueva est\u00e1 equipada con caracter\u00edsticas de agricultura de precisi\u00f3n. Las nuevas herramientas ayudan a los agricultores a optimizar insumos como fertilizantes y agentes fitosanitarios con las correspondientes mejoras en los rendimientos y la calidad. <\/span><\/p>\n<p><span style=\"font-family: Arial\">Las soluciones de agricultura digital tambi\u00e9n ayudan a satisfacer los crecientes requisitos de la sociedad en t\u00e9rminos de transparencia y sostenibilidad. Por lo tanto, Bayer colabora estrechamente con socios altamente competentes como <\/span><a href=\"http:\/\/www.press.bayer.com\/baynews\/baynews.nsf\/id\/Bayer-and-Bosch-develop-new-digital-Smart-Spraying-solutions?\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">Bosch<\/span><\/a><span style=\"font-family: Arial\"> y <\/span><a href=\"http:\/\/www.press.bayer.com\/baynews\/baynews.nsf\/id\/Bayer-FaunaPhotonics-research-collaboration-develop-sensor-technology-improved-monitoring-insect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">FaunaFot\u00f3nica<\/span><\/a><span style=\"font-family: Arial\">, universidades, empresas de nueva creaci\u00f3n y organizaciones sin fines de lucro. \u201cAl donar licencias para usar datos de propiedad a organizaciones como <\/span><a href=\"http:\/\/www.press.bayer.com\/baynews\/baynews.nsf\/id\/Bayer-donates-proprietary-joins-forces-Quantified-Planet-enabling-research-biodiversity?\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-family: Arial\">Planeta cuantificado<\/span><\/a><span style=\"font-family: Arial\">, estamos contribuyendo a la investigaci\u00f3n de la biodiversidad en beneficio tanto de la agricultura como de la sociedad, y estamos abiertos a nuevas asociaciones \u201d, agreg\u00f3 Menne.<\/span><\/p>\n<p><b><span style=\"font-family: Arial\">Los productos de agricultura digital se implementaron con \u00e9xito en m\u00e1s de 60 pa\u00edses<\/span><\/b><\/p>\n<p><span style=\"font-family: Arial\">Actualmente, Bayer ofrece soluciones digitales en m\u00e1s de 60 pa\u00edses y su objetivo es lograr una expansi\u00f3n adicional r\u00e1pida. Las nuevas tecnolog\u00edas tienen un enorme potencial no solo en pa\u00edses como Canad\u00e1, Estados Unidos, Brasil, Alemania, Francia, Ucrania y Rusia, sino tambi\u00e9n para los peque\u00f1os agricultores de los pa\u00edses en desarrollo. Permitir que los peque\u00f1os agricultores alcancen su potencial agr\u00edcola es clave para aumentar la productividad agr\u00edcola de manera sostenible y mejorar la vida de sus familias y comunidades.<\/span><\/p>\n<p><b><span style=\"font-family: Arial\">Permitir un uso de datos espec\u00edfico y transparente<\/span><\/b><\/p>\n<p><span style=\"font-family: Arial\">El intercambio de datos entre agricultores y proveedores de tecnolog\u00eda como Bayer es de gran importancia. Los agricultores deben estar informados y aceptar c\u00f3mo se utilizan y se accede a los datos que comparten. Especialmente, la recopilaci\u00f3n, el uso y el almacenamiento de datos deben ser claros y transparentes. \u201cLas pol\u00edticas de datos, las pr\u00e1cticas y los compromisos con los agricultores deben llevarse a cabo de manera abierta y transparente y de acuerdo con los t\u00e9rminos acordados\u201d, dijo Menne. &quot;Creemos que el mejor enfoque ser\u00eda uno en el que los socios acuerden las reglas, como a trav\u00e9s de acuerdos de servicio bien definidos o un c\u00f3digo de conducta general&quot;.<\/span><\/p>\n<p><b><span style=\"font-family: Arial\">La seguridad de los datos es clave<\/span><\/b><\/p>\n<p><span style=\"font-family: Arial\">El intercambio de datos debe realizarse de forma segura. \u201cLa seguridad es lo m\u00e1s importante en nuestras mentes y tomamos todas las medidas necesarias para proteger los datos\u201d, dijo Menne. Bayer utiliza precauciones de seguridad t\u00e9cnicas y organizativas para proteger los datos de la manipulaci\u00f3n, p\u00e9rdida, destrucci\u00f3n o acceso por parte de personas no autorizadas. Cualquier dato personal que se nos proporcione ser\u00e1 encriptado, cuando est\u00e9 en tr\u00e1nsito entre sistemas, con el fin de evitar un posible uso indebido por parte de terceros. \u201cComo empresa l\u00edder en innovaci\u00f3n y proveedor de tecnolog\u00eda en el espacio agr\u00edcola y cultural, tenemos mucho que compartir, pero tambi\u00e9n mucho que aprender de la comunidad agr\u00edcola\u201d, se\u00f1al\u00f3 Menne. &quot;Estamos ansiosos por aprender y participar en la discusi\u00f3n en curso sobre el uso responsable de los datos en la agricultura moderna&quot;.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Fuente: Bayer<\/p>","protected":false},"excerpt":{"rendered":"<p>La compa\u00f1\u00eda lanzar\u00e1 la marca en la Agritechnica de este a\u00f1o.<\/p>","protected":false},"author":72,"featured_media":60409,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1604,29],"tags":[115,554],"class_list":["post-60408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agtech","category-europe","tag-bayer","tag-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bayer to Market Digital Farming Under &quot;Xarvio&quot; Brand - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"The company will launch the brand at this year\u2019s Agritechnica.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bayer to Market Digital Farming Under &quot;Xarvio&quot; Brand - AgriBusiness Global\" \/>\n<meta property=\"og:description\" content=\"The company will launch the brand at this year\u2019s Agritechnica.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"AgriBusiness Global\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-10T17:27:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-01T13:56:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"240\" \/>\n\t<meta property=\"og:image:height\" content=\"160\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jackie Pucci\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jackie Pucci\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/\"},\"author\":{\"name\":\"Jackie Pucci\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/1c6aa6d7370c670e1cdec6e0a547feec\"},\"headline\":\"Bayer to Market Digital Farming Under &#8220;Xarvio&#8221; Brand\",\"datePublished\":\"2017-11-10T17:27:58+00:00\",\"dateModified\":\"2019-10-01T13:56:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/\"},\"wordCount\":773,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/0.84.jpg\",\"keywords\":[\"Bayer\",\"featured\"],\"articleSection\":[\"Agtech\",\"Europe\"],\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/\",\"name\":\"Bayer to Market Digital Farming Under \\\"Xarvio\\\" Brand - AgriBusiness Global\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/0.84.jpg\",\"datePublished\":\"2017-11-10T17:27:58+00:00\",\"dateModified\":\"2019-10-01T13:56:29+00:00\",\"description\":\"The company will launch the brand at this year\u2019s Agritechnica.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#breadcrumb\"},\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#primaryimage\",\"url\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/0.84.jpg\",\"contentUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/0.84.jpg\",\"width\":240,\"height\":160},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/markets\\\/europe\\\/bayer-to-market-digital-farming-under-xarvio-brand\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bayer to Market Digital Farming Under &#8220;Xarvio&#8221; Brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"name\":\"AgriBusiness Global\",\"description\":\"Empowering Agriculture to Feed the World\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-MX\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\",\"name\":\"AgriBusiness Global\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"contentUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"width\":251,\"height\":151,\"caption\":\"AgriBusiness Global\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/1c6aa6d7370c670e1cdec6e0a547feec\",\"name\":\"Jackie Pucci\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g\",\"caption\":\"Jackie Pucci\"},\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/es\\\/author\\\/jackie-pucci\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Bayer comercializar\u00e1 agricultura digital con la marca &quot;Xarvio&quot; - AgriBusiness Global","description":"La compa\u00f1\u00eda lanzar\u00e1 la marca en la Agritechnica de este a\u00f1o.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/","og_locale":"es_MX","og_type":"article","og_title":"Bayer to Market Digital Farming Under \"Xarvio\" Brand - AgriBusiness Global","og_description":"The company will launch the brand at this year\u2019s Agritechnica.","og_url":"https:\/\/www.agribusinessglobal.com\/es\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/","og_site_name":"AgriBusiness Global","article_published_time":"2017-11-10T17:27:58+00:00","article_modified_time":"2019-10-01T13:56:29+00:00","og_image":[{"width":240,"height":160,"url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","type":"image\/jpeg"}],"author":"Jackie Pucci","twitter_card":"summary_large_image","twitter_image":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","twitter_misc":{"Escrito por":"Jackie Pucci","Tiempo de lectura":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#article","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/"},"author":{"name":"Jackie Pucci","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/1c6aa6d7370c670e1cdec6e0a547feec"},"headline":"Bayer to Market Digital Farming Under &#8220;Xarvio&#8221; Brand","datePublished":"2017-11-10T17:27:58+00:00","dateModified":"2019-10-01T13:56:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/"},"wordCount":773,"commentCount":0,"publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","keywords":["Bayer","featured"],"articleSection":["Agtech","Europe"],"inLanguage":"es-MX","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/","url":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/","name":"Bayer comercializar\u00e1 agricultura digital con la marca &quot;Xarvio&quot; - AgriBusiness Global","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#primaryimage"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","datePublished":"2017-11-10T17:27:58+00:00","dateModified":"2019-10-01T13:56:29+00:00","description":"La compa\u00f1\u00eda lanzar\u00e1 la marca en la Agritechnica de este a\u00f1o.","breadcrumb":{"@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#breadcrumb"},"inLanguage":"es-MX","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/"]}]},{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#primaryimage","url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","contentUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","width":240,"height":160},{"@type":"BreadcrumbList","@id":"https:\/\/www.agribusinessglobal.com\/markets\/europe\/bayer-to-market-digital-farming-under-xarvio-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.agribusinessglobal.com\/pt\/"},{"@type":"ListItem","position":2,"name":"Bayer to Market Digital Farming Under &#8220;Xarvio&#8221; Brand"}]},{"@type":"WebSite","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website","url":"https:\/\/www.agribusinessglobal.com\/pt\/","name":"AgriBusiness Global","description":"Empoderar a la agricultura para alimentar al mundo","publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.agribusinessglobal.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-MX"},{"@type":"Organization","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization","name":"AgriBusiness Global","url":"https:\/\/www.agribusinessglobal.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","contentUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","width":251,"height":151,"caption":"AgriBusiness Global"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/1c6aa6d7370c670e1cdec6e0a547feec","name":"Jackie Pucci","image":{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/secure.gravatar.com\/avatar\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a4cf94eb8dc1f27084423a3b596864af07d406abcf684c9a772846cabe1c8592?s=96&d=mm&r=g","caption":"Jackie Pucci"},"url":"https:\/\/www.agribusinessglobal.com\/es\/author\/jackie-pucci\/"}]}},"acf":[],"jetpack_featured_media_url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/11\/0.84.jpg","_links":{"self":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts\/60408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/comments?post=60408"}],"version-history":[{"count":0,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/posts\/60408\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/media\/60409"}],"wp:attachment":[{"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/media?parent=60408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/categories?post=60408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/es\/wp-json\/wp\/v2\/tags?post=60408"}],"curies":[{"name":"gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}