{"id":71303,"date":"2023-02-27T11:00:01","date_gmt":"2023-02-27T16:00:01","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=71303"},"modified":"2023-03-01T10:27:09","modified_gmt":"2023-03-01T15:27:09","slug":"india-bayer-partners-with-waycool-to-deliver-optimal-solutions-to-smallholder-farmers","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/agtech\/india-bayer-partners-with-waycool-to-deliver-optimal-solutions-to-smallholder-farmers\/","title":{"rendered":"India: Bayer se asocia con WayCool para ofrecer soluciones \u00f3ptimas a los peque\u00f1os agricultores"},"content":{"rendered":"<p><a href=\"https:\/\/www.agribusinessglobal.com\/es\/markets\/bayer-kimitec-form-strategic-partnership-to-accelerate-development-of-biologicals\/\">Bayer<\/a> ha firmado un Memorando de Entendimiento con <a href=\"https:\/\/waycool.in\/\" target=\"_blank\" rel=\"noopener\">Muy fresco<\/a>, una de las empresas de agrotecnolog\u00eda y alimentos m\u00e1s grandes de la India, como socio estrat\u00e9gico para ofrecer soluciones hol\u00edsticas integrales a los peque\u00f1os agricultores de la India, <a href=\"https:\/\/www.apnnews.com\/bayer-partners-with-waycool-to-deliver-optimal-solutions-to-smallholder-farmers\/\" target=\"_blank\" rel=\"noopener\">seg\u00fan APN Noticias<\/a>. La colaboraci\u00f3n estrat\u00e9gica tiene como objetivo proporcionar <a href=\"https:\/\/www.agribusinessglobal.com\/es\/agrochemicals\/ccfi-indian-farmers-are-using-pesticides-at-the-optimum-level\/\">agricultores indios<\/a> con acceso a productos y soluciones premium a trav\u00e9s de una plataforma unificada y asesor\u00eda personalizada, con el objetivo de establecer e implementar un modelo de producci\u00f3n sostenible de cultivos. A trav\u00e9s de Bayer <a href=\"https:\/\/www.betterlifefarming.com\/\" target=\"_blank\" rel=\"noopener\">Better Life Centros Agr\u00edcolas y Organizaciones de Productores Agricultores<\/a>, los peque\u00f1os agricultores podr\u00e1n acceder a asesoramiento oportuno sobre cultivos, transferencia de buenas pr\u00e1cticas agr\u00edcolas y los servicios completos de WayCool.<\/p>\n<p>Bayer y WayCool han identificado tres \u00e1reas de enfoque clave para apoyar a la comunidad agr\u00edcola en India a trav\u00e9s de su colaboraci\u00f3n estrat\u00e9gica. La primera es una plataforma phydigital que ofrece soluciones integrales, la segunda son los beneficios econ\u00f3micos derivados de la asociaci\u00f3n Food Value Chain, y la tercera es el uso de los centros agr\u00edcolas Better Life y las organizaciones de productores agr\u00edcolas de Bayer. El brazo comercial de participaci\u00f3n de los agricultores de WayCool, &quot;Outgrow&quot;, aprovechar\u00e1 una aplicaci\u00f3n digital para brindar a los agricultores soluciones y servicios, mientras que la red en el terreno se movilizar\u00e1 a trav\u00e9s de los socios de la red Outgrow de WayCool en Maharashtra, Karnataka, Tamil Nadu, Andhra Pradesh, Telangana, as\u00ed como los Centros Agr\u00edcolas Better Life de Bayer en todo el pa\u00eds. Adem\u00e1s, WayCool proporcionar\u00e1 v\u00ednculos de mercado para ayudar a los peque\u00f1os agricultores a obtener mejores precios por sus productos.<\/p>\n<p>Hablando sobre la asociaci\u00f3n, Simon-Thorsten Wiebusch, Jefe de Divisi\u00f3n de Pa\u00eds - Divisi\u00f3n de Ciencia de Cultivos de Bayer para India, Bangladesh y Sri Lanka, dijo: &quot;La digitalizaci\u00f3n de la cadena de valor completa es un factor clave para el avance de la agricultura en India y un objetivo principal de la divisi\u00f3n Crop Science de Bayer. Poder ofrecer estos servicios a una base ampliada de peque\u00f1os agricultores en todo el pa\u00eds y brindarles un mayor valor a trav\u00e9s de un socio capaz como WayCool solo nos acercar\u00e1 un paso m\u00e1s a este objetivo fundamental\u201d.<\/p>\n<p><a href=\"https:\/\/www.apnnews.com\/bayer-partners-with-waycool-to-deliver-optimal-solutions-to-smallholder-farmers\/\" target=\"_blank\" rel=\"noopener\">Lea m\u00e1s en Noticias de APN.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>La nueva asociaci\u00f3n apoyar\u00e1 a los agricultores bajo la iniciativa Better Life Farming de Bayer con acceso a productos y soluciones premium a trav\u00e9s de una plataforma unificada.<\/p>","protected":false},"author":110,"featured_media":71306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1604,1848,1881],"tags":[],"class_list":["post-71303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agtech","category-executive-outlook","category-sourcing-insider-india"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>India: Bayer Partners with WayCool to Deliver Optimal Solutions to Smallholder Farmers - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"New partnership will support farmers under Bayer\u2019s Better Life Farming initiative with access to premium products and solutions via a unified platform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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