{"id":80625,"date":"2025-11-10T14:13:49","date_gmt":"2025-11-10T19:13:49","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=80625"},"modified":"2025-11-10T15:26:37","modified_gmt":"2025-11-10T20:26:37","slug":"the-diversification-dilemma-in-agribusiness-lessons-from-sebastian-bachem","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/es\/markets\/the-diversification-dilemma-in-agribusiness-lessons-from-sebastian-bachem\/","title":{"rendered":"El dilema de la diversificaci\u00f3n en la agroindustria: lecciones de Sebasti\u00e1n Bachem"},"content":{"rendered":"

En el Agronegocios Globales 2025<\/strong> Cumbre de Comercio de Agribusiness Global<\/strong>, Sebastian Bachem, asesor de la junta directiva en Acumont<\/a>, Bachem ofreci\u00f3 una presentaci\u00f3n convincente titulada \u201cCarteras diversificadas: estrategia, regulaci\u00f3n y el camino a seguir\u201d. Bas\u00e1ndose en casi cuatro d\u00e9cadas de experiencia en protecci\u00f3n de cultivos, Bachem explor\u00f3 las dimensiones estrat\u00e9gicas, regulatorias y tecnol\u00f3gicas de la diversificaci\u00f3n en la agricultura, particularmente con productos biol\u00f3gicos.<\/p>\n

El dilema de la diversificaci\u00f3n<\/h2>\n

\u201cHe dedicado casi 40 a\u00f1os a la industria de la protecci\u00f3n de cultivos\u201d, comenz\u00f3 Bachem. \u201cVeinticinco de esos a\u00f1os los pas\u00e9 en Bayer Crop Science desempe\u00f1ando funciones operativas, seguidos de un trabajo estrat\u00e9gico en BASF centrado en cultivos especializados. Esa experiencia me llev\u00f3 a involucrarme profundamente en el control biol\u00f3gico y la innovaci\u00f3n, particularmente en cultivos especializados de alto valor, donde a menudo comienza la innovaci\u00f3n\u201d.\u201d<\/p>\n

Ahora socio de Accumont, Bachem trabaja con una red de asesores experimentados para guiar a las empresas en el desarrollo de inversiones y portafolios. Destac\u00f3 el "dilema de la diversificaci\u00f3n", donde las inversiones en agrotecnolog\u00eda en biocontrol, biopesticidas, herramientas digitales y gen\u00e9tica no siempre han generado los rendimientos esperados. "Algunas empresas han invertido miles de millones, y muchas de esas inversiones no han dado los resultados previstos", afirm\u00f3.<\/p>\n

A pesar de esto, Bachem se mantiene optimista. \u201cLa diversificaci\u00f3n por s\u00ed misma no tiene sentido\u201d, advirti\u00f3. \u201cDebe guiarse por una estrategia clara y una s\u00f3lida comprensi\u00f3n del valor que aporta\u201d. Con m\u00e1s de 1.450 millones de d\u00f3lares invertidos en agrotecnolog\u00eda en los \u00faltimos cinco a\u00f1os, el reto consiste en garantizar que estas innovaciones lleguen a los agricultores y a la cadena de suministro para generar beneficios reales.<\/p>\n

Regulaci\u00f3n e innovaci\u00f3n<\/h2>\n

\u201cOperamos en un entorno excepcionalmente turbulento\u201d, se\u00f1al\u00f3 Bachem. Los obst\u00e1culos regulatorios, especialmente en Europa, representan una barrera importante. \u201cEn Europa, todav\u00eda se requieren de 5 a 10 a\u00f1os y una inversi\u00f3n superior a 1300 millones de euros para lanzar un producto al mercado\u201d.\u201d<\/p>\n

Sin embargo, hay indicios de progreso. El Reglamento de la UE sobre el Uso Sostenible de la Tecnolog\u00eda ha sido revisado y las nuevas t\u00e9cnicas gen\u00f3micas (NGT) resultan prometedoras. \u201cLa NGT1 permite a las empresas realizar ediciones de ADN precisas, lo que acelera significativamente el desarrollo\u201d, explic\u00f3.<\/p>\n

Para desenvolverse en este entorno, Accumont utiliza una "visi\u00f3n por cuartiles" para evaluar las tecnolog\u00edas en funci\u00f3n de su rendimiento y liderazgo. Bachem comparti\u00f3 ejemplos como Dispensadores de feromonas a base de minerales Lithos<\/a> para cultivos de campo, SugaROX's<\/a> bioestimulantes de mol\u00e9cula \u00fanica y Kilter's<\/a> Herramientas de aplicaci\u00f3n de precisi\u00f3n. \u201cEste tipo de innovaci\u00f3n es crucial para la agricultura sostenible\u201d, afirm\u00f3.<\/p>\n

Tecnolog\u00eda y ajuste estrat\u00e9gico<\/h2>\n

\u201cLa IA est\u00e1 impulsando una revoluci\u00f3n en la agricultura\u201d, afirm\u00f3 Bachem. \u201cUn algoritmo de aprendizaje autom\u00e1tico dise\u00f1ado para identificar una enfermedad puede adaptarse para detectar una plaga\u201d. Esta adaptabilidad es clave para ampliar las soluciones de control biol\u00f3gico.<\/p>\n

Contrast\u00f3 a los peque\u00f1os viticultores alemanes, que gestionan entre 10 y 20 hect\u00e1reas y conocen cada planta al detalle, con las grandes explotaciones donde tal control no es viable. \u201cLa tecnolog\u00eda se vuelve fundamental. Permite enfoques m\u00e1s flexibles y adaptables para el control de enfermedades\u201d.\u201d<\/p>\n

\"\"

Un asesor del consejo de administraci\u00f3n de Accumont se dirige a los asistentes a la Cumbre Mundial de Comercio Agroempresarial de 2025.<\/p><\/div>\n

Bachem advirti\u00f3 sobre el peligro de asumir que adquirir un producto garantiza el \u00e9xito. \u201cUno piensa que comprar una empresa por 1.200 millones de libras esterlinas lo solucionar\u00e1 todo, pero es mucho m\u00e1s complejo\u201d. Los agricultores necesitan comprender c\u00f3mo funciona un producto y sus beneficios. Sin ensayos y un conocimiento profundo del producto, las empresas corren el riesgo de fracasar. \u201cSe necesitan socios dispuestos a empezar poco a poco, adquirir conocimientos y hacer crecer el negocio gradualmente\u201d.\u201d<\/p>\n

Alianzas y visi\u00f3n a largo plazo<\/h2>\n

Otro error com\u00fan es subestimar la disposici\u00f3n de los agricultores a pagar. \u2019Si no ven un beneficio claro o un retorno de la inversi\u00f3n, no adoptar\u00e1n la tecnolog\u00eda\u201c, afirm\u00f3 Bachem. Una propuesta de valor clara es fundamental.<\/p>\n

Las herramientas digitales y la IA pueden impulsar la diversificaci\u00f3n, pero las empresas deben elegir a los socios adecuados. \u201cNo tienen que hacerlo todo solos\u201d, recalc\u00f3. \u201cLa colaboraci\u00f3n es fundamental\u201d.\u201d<\/p><\/blockquote>\n

Tambi\u00e9n hizo hincapi\u00e9 en la importancia de la paciencia. \u201cEl tiempo de comercializaci\u00f3n en el sector de la protecci\u00f3n de cultivos es largo. No se obtendr\u00e1n grandes beneficios en dos a\u00f1os. Se necesita perseverancia, paciencia y una estrategia regulatoria inteligente\u201d.\u201d<\/p>\n

Para tener \u00e9xito, las empresas deben planificar con esmero. \u201cSi se aciertan la mayor\u00eda de los elementos cr\u00edticos, incluso los de las normas 80% a 90%, es probable que se logre el \u00e9xito\u201d, concluy\u00f3 Bachem. \u201cHay que ser \u00e1giles, buscar alianzas y comprender las fortalezas de la organizaci\u00f3n. La diversificaci\u00f3n es esencial, pero debe hacerse con criterio\u201d.\u201d<\/p>","protected":false},"excerpt":{"rendered":"

Explore el dilema de la diversificaci\u00f3n en el sector agroindustrial con las ideas de Sebastian Bachem sobre estrategia, innovaci\u00f3n y c\u00f3mo afrontar los desaf\u00edos regulatorios.<\/p>","protected":false},"author":110,"featured_media":68490,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1917,4,1786,22,1848,5],"tags":[54,1913],"class_list":["post-80625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abg-update-feature","category-agrochemicals","category-biologicals","category-biopesticides","category-executive-outlook","category-markets","tag-featured-home","tag-trade-summit-exclusive"],"yoast_head":"\nThe Diversification Dilemma in Agribusiness: Lessons From Sebastian Bachem - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Explore the diversification dilemma in agribusiness with Sebastian Bachem\u2019s 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