{"id":13236,"date":"2008-12-09T00:00:00","date_gmt":"2008-12-09T05:00:00","guid":{"rendered":"http:\/\/www.farmchemicalsinternational.com\/2008\/12\/09\/the-information-revolution\/"},"modified":"2019-09-16T13:49:35","modified_gmt":"2019-09-16T17:49:35","slug":"the-information-revolution","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/markets\/the-information-revolution\/","title":{"rendered":"A Revolu\u00e7\u00e3o da Informa\u00e7\u00e3o"},"content":{"rendered":"

Embora a biotecnologia e a consolida\u00e7\u00e3o tenham alterado a ind\u00fastria internacional de prote\u00e7\u00e3o de cultivos de maneiras mais espec\u00edficas e imediatas, a cria\u00e7\u00e3o da Internet e das ferramentas de comunica\u00e7\u00e3o digital e gerenciamento de dados mudaram a maneira como o mundo inteiro funciona. <\/p>\n

Informa\u00e7\u00f5es que antes eram dif\u00edceis de encontrar agora est\u00e3o a um clique do mouse, e a comunica\u00e7\u00e3o a grandes dist\u00e2ncias deixou de ser uma tarefa dif\u00edcil (e cara) para se tornar um esfor\u00e7o imediato e simples, com mais detalhes do que antes. Sites se tornaram ferramentas de marketing e f\u00f3runs do setor onde agricultores, empresas agroqu\u00edmicas, acad\u00eamicos e quaisquer outras partes interessadas podem fazer contatos e trocar informa\u00e7\u00f5es \u2013 e talvez fechar uma venda.<\/p>\n

Kristen Sukalac e Patrick Heffer da Associa\u00e7\u00e3o Internacional da Ind\u00fastria de Fertilizantes <\/a>(IFA) trazem \u00e0 tona outro ponto forte: para muitos agricultores, a internet pode ser uma ferramenta \u00fatil, mas outra tem sido ainda mais importante. "Celulares", observaram Sukalac e Heffer. "Para o mil\u00eanio, a Uni\u00e3o Nacional de Agricultores do Reino Unido entrevistou seus membros para descobrir qual era a inova\u00e7\u00e3o tecnol\u00f3gica mais importante do s\u00e9culo para a agricultura. Eles ficaram surpresos ao ver que a resposta foi o celular."<\/p>\n

A prote\u00e7\u00e3o de cultivos e a produ\u00e7\u00e3o se tornam mais interconectadas globalmente a cada ano, e o crescimento das tecnologias de informa\u00e7\u00e3o e comunica\u00e7\u00e3o tornou isso poss\u00edvel.<\/p>","protected":false},"excerpt":{"rendered":"

Embora a biotecnologia e a consolida\u00e7\u00e3o tenham alterado a ind\u00fastria internacional de prote\u00e7\u00e3o de cultivos de maneiras mais espec\u00edficas e imediatas, a cria\u00e7\u00e3o do\u2026<\/p>","protected":false},"author":110,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[5],"tags":[],"class_list":["post-13236","post","type-post","status-publish","format-standard","hentry","category-markets"],"yoast_head":"\nThe Information Revolution - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"While biotechnology and consolidation have altered the international crop protection industry in more specific, immediate ways, the creation of the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/pt\/markets\/the-information-revolution\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Information Revolution - 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