{"id":134577,"date":"2026-04-23T10:46:06","date_gmt":"2026-04-23T14:46:06","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=134577"},"modified":"2026-05-05T15:09:28","modified_gmt":"2026-05-05T19:09:28","slug":"sustainable-podcast-ruoyan-li-of-chengdu-newsun-delves-into-chinas-sustainable-agriculture-sector","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/sustainability\/sustainable-podcast-ruoyan-li-of-chengdu-newsun-delves-into-chinas-sustainable-agriculture-sector\/","title":{"rendered":"Podcast sobre Sustentabilidade: Ruoyan Li, do Chengdu Newsun, explora o setor de agricultura sustent\u00e1vel na China."},"content":{"rendered":"<p>Neste epis\u00f3dio do podcast sobre sustentabilidade, por <strong>Agroneg\u00f3cio Global<\/strong>, Ruoyan Li, Diretora de Estrat\u00e9gia e Desenvolvimento da <a href=\"https:\/\/www.cdxzy.com\/en\/\" target=\"_blank\" rel=\"noopener\">Chengdu Newsun Crop Science Co., Ltd.,<\/a> Analisa as mudan\u00e7as na China para promover a agricultura sustent\u00e1vel, os obst\u00e1culos \u00e0 ado\u00e7\u00e3o de produtos biol\u00f3gicos pelos agricultores chineses, como superar esses desafios e muito mais.<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; min-width: min(100%, 430px); height: 150px;\" title=\"Ruoyan Li, do Chengdu Newsun, analisa o setor de agricultura sustent\u00e1vel da China.\" src=\"https:\/\/www.podbean.com\/player-v2\/?i=qhk2x-1aa7330-pb&amp;from=pb6admin&amp;share=1&amp;download=1&amp;rtl=0&amp;fonts=Arial&amp;skin=1&amp;font-color=auto&amp;logo_link=episode_page&amp;btn-skin=7\" width=\"100%\" height=\"150\" scrolling=\"no\" data-name=\"pb-iframe-player\"><\/iframe><\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/ag-tech-talk\/id1671193060\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-64672 size-full\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2023\/02\/apple-50px.png\" alt=\"Ag Tech Talk Podcast\" width=\"196\" height=\"50\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/show\/0O1pkcogSh9eWhjFduszTF\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-80609\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-300x124.png\" alt=\"\" width=\"141\" height=\"58\" srcset=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-300x124.png 300w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-1024x422.png 1024w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-768x316.png 768w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-18x7.png 18w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-320x132.png 320w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-480x198.png 480w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-800x329.png 800w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-330x136.png 330w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-128x53.png 128w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-640x263.png 640w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-85x35.png 85w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo-150x62.png 150w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/06\/listen-on-spotify-logo.png 1200w\" sizes=\"auto, (max-width: 141px) 100vw, 141px\" \/><\/a><\/p>\n<p><em>*Esta \u00e9 uma transcri\u00e7\u00e3o editada e parcial.<\/em><\/p>\n<p><strong>AgriBusiness Global: Voc\u00ea poderia falar sobre algumas das mudan\u00e7as atuais que o governo chin\u00eas e os produtores est\u00e3o implementando para promover e adotar a agricultura sustent\u00e1vel?<\/strong><\/p>\n<p><strong>Ruo Yan Li:<\/strong> Na China, a promo\u00e7\u00e3o da agricultura sustent\u00e1vel \u00e9 impulsionada por um ecossistema bem estruturado que envolve pol\u00edticas, capital, desenvolvimento industrial e pr\u00e1ticas dos agricultores.<\/p>\n<p>Em primeiro lugar, o governo oferece uma orienta\u00e7\u00e3o pol\u00edtica s\u00f3lida e investiu um capital estatal significativo no setor. Isso apoia as empresas no aumento do investimento em P&amp;D, na acelera\u00e7\u00e3o da inova\u00e7\u00e3o em tecnologias biol\u00f3gicas e na oferta de produtos mais eficazes e pr\u00e1ticos que atendam verdadeiramente \u00e0s necessidades dos agricultores.<\/p>\n<p>Enquanto isso, a China est\u00e1 promovendo ativamente a agricultura intensiva e em larga escala. Embora os pequenos agricultores ainda representem a maioria, as empresas estatais centrais desempenham um papel de lideran\u00e7a no avan\u00e7o das opera\u00e7\u00f5es padronizadas em larga escala. Esses modelos modernos de agricultura tendem a dar muito mais aten\u00e7\u00e3o \u00e0 sustentabilidade e \u00e0 sa\u00fade ambiental, o que impulsiona ainda mais a ado\u00e7\u00e3o de solu\u00e7\u00f5es biol\u00f3gicas.<\/p>\n<p>Nesse contexto, observamos uma mudan\u00e7a clara entre os produtores, que passaram da aceita\u00e7\u00e3o passiva \u00e0 ado\u00e7\u00e3o ativa, pois problemas como a resist\u00eancia a pesticidas devido ao uso excessivo de produtos qu\u00edmicos tradicionais incentivaram alguns agricultores a buscar proativamente alternativas mais sustent\u00e1veis.<\/p>\n<p>Outros s\u00e3o atra\u00eddos pelos benef\u00edcios de aumento de produtividade e nutrientes proporcionados por solu\u00e7\u00f5es biol\u00f3gicas, como bioestimulantes e reguladores de crescimento vegetal biol\u00f3gicos (bio-PGRs). No entanto, a ado\u00e7\u00e3o de produtos biol\u00f3gicos concentra-se principalmente em culturas de alto valor agregado.<\/p>\n<p>Em resumo, as pol\u00edticas definem a dire\u00e7\u00e3o, o capital e a agricultura intensiva impulsionam a moderniza\u00e7\u00e3o industrial. As empresas fornecem produtos eficazes e os agricultores escolhem proativamente com base na demanda real. Juntos, eles formam uma for\u00e7a poderosa para a agricultura sustent\u00e1vel.<\/p>\n<p><strong>ABG: Existe alguma legisla\u00e7\u00e3o do governo chin\u00eas que tamb\u00e9m esteja ajudando a promover a agricultura sustent\u00e1vel?<\/strong><\/p>\n<p><strong>RL:<\/strong> Sim, temos algumas pol\u00edticas de apoio e incentivos financeiros, mas muitos deles em n\u00edvel local. Em algumas cidades ou regi\u00f5es, os agricultores que adotam pr\u00e1ticas ecol\u00f3gicas e sustent\u00e1veis podem receber subs\u00eddios. Esses subs\u00eddios melhoram a viabilidade econ\u00f4mica e incentivam uma ado\u00e7\u00e3o mais ampla. Para impulsionar uma implementa\u00e7\u00e3o eficaz, o governo depende fortemente de programas de demonstra\u00e7\u00e3o, testes de campo e projetos agr\u00edcolas de alto padr\u00e3o.<\/p>\n<p><strong>ABG: Quais s\u00e3o alguns dos obst\u00e1culos \u00e0 ado\u00e7\u00e3o de produtos biol\u00f3gicos pelos produtores chineses?<\/strong><\/p>\n<p><strong>RL:<\/strong> Na China, o principal desafio reside na estrutura das pequenas propriedades agr\u00edcolas e na percep\u00e7\u00e3o dos custos. Muitos agricultores est\u00e3o habituados a solu\u00e7\u00f5es qu\u00edmicas convencionais, e a ado\u00e7\u00e3o de produtos biol\u00f3gicos exige uma mudan\u00e7a na forma como gerem as suas culturas.<\/p>\n<p>As propriedades rurais tendem a ser pequenas e fragmentadas. A infraestrutura e o suporte t\u00e9cnico podem ser limitados, e alguns produtores focam em retornos de curto prazo e podem n\u00e3o reconhecer totalmente os benef\u00edcios da sustentabilidade. \u00c9 por isso que demonstra\u00e7\u00f5es e orienta\u00e7\u00f5es pr\u00e1ticas s\u00e3o essenciais para a ado\u00e7\u00e3o.<\/p>\n<p><strong>ABG: Voc\u00ea est\u00e1 encontrando outros obst\u00e1culos ao entrar em outros mercados, como os EUA, a UE ou o Brasil?<\/strong><\/p>\n<p><strong>RL:<\/strong> A maioria dos obst\u00e1culos est\u00e1 relacionada \u00e0s regulamenta\u00e7\u00f5es e \u00e0 confian\u00e7a. Cada pa\u00eds tem um processo de aprova\u00e7\u00e3o diferente, alguns dos quais demoram bastante. Mesmo ap\u00f3s o registro, os produtores querem ver os produtos sendo testados localmente.<\/p>\n<p><strong>ABG: Voc\u00ea tem alguma dica para outras empresas que desejam adotar uma estrat\u00e9gia semelhante \u00e0 da Chengdu Newsun?<\/strong><\/p>\n<p><strong>RL:<\/strong> As estrat\u00e9gias devem ser orientadas pela tecnologia. Trabalhe com parceiros locais... algu\u00e9m que compartilhe a mesma vis\u00e3o e miss\u00e3o que voc\u00ea, e ent\u00e3o voc\u00eas poder\u00e3o promover as solu\u00e7\u00f5es juntos.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ruoyan Li, Diretora de Estrat\u00e9gia e Desenvolvimento da Chengdu Newsun Crop Science, explora a transi\u00e7\u00e3o da China para a agricultura sustent\u00e1vel, as barreiras \u00e0 ado\u00e7\u00e3o de m\u00e9todos biol\u00f3gicos e muito mais.<\/p>","protected":false},"author":1340,"featured_media":134578,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1917,1786,929,1848,1886,1846],"tags":[54],"class_list":["post-134577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abg-update-feature","category-biologicals","category-biostimulants","category-executive-outlook","category-podcast","category-sustainability","tag-featured-home"],"yoast_head":"<!-- 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