{"id":57364,"date":"2016-02-22T07:54:21","date_gmt":"2016-02-22T12:54:21","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=57364"},"modified":"2016-02-22T07:54:21","modified_gmt":"2016-02-22T12:54:21","slug":"adama-appoints-head-of-marketing-and-product-strategy","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/","title":{"rendered":"Adama nomeia chefe de marketing e estrat\u00e9gia de produtos"},"content":{"rendered":"<p><a href=\"http:\/\/www.adama.com\/en\/\" target=\"_blank\">Solu\u00e7\u00f5es Agr\u00edcolas Adama Ltda<\/a>. anunciou que Walter Costa se juntou \u00e0 equipe de gest\u00e3o da empresa como Vice-Presidente de Marketing e Estrat\u00e9gia de Produto. Nesta posi\u00e7\u00e3o rec\u00e9m-criada, Costa liderar\u00e1 as atividades de marketing e estrat\u00e9gia de produto da Adama, alinhando essas duas fun\u00e7\u00f5es sob uma \u00fanica lideran\u00e7a unificada. Esta fun\u00e7\u00e3o combinada servir\u00e1 como ponto focal comercial da empresa, gerando uma abordagem global integrada e coordenada, garantindo um alinhamento estreito entre as atividades comerciais e operacionais da empresa.<\/p>\n<p>\u201cTemos o prazer de dar as boas-vindas a Walter na Adama\u201d, disse Shaul Friedland, Co-Chief Commercial Officer da Adama. \u201cAo criar uma nova posi\u00e7\u00e3o de lideran\u00e7a que abrange tanto a estrat\u00e9gia de marketing quanto a de produtos, pretendemos promover uma abordagem estrat\u00e9gica e integrada para a evolu\u00e7\u00e3o cont\u00ednua e a crescente diferencia\u00e7\u00e3o de nossa oferta aos agricultores em todo o mundo. Estamos confiantes de que a experi\u00eancia pr\u00e1tica de Walter no desenvolvimento de estrat\u00e9gias de crescimento, bem como na lideran\u00e7a e constru\u00e7\u00e3o de pipelines de produtos diferenciados, far\u00e1 uma contribui\u00e7\u00e3o substancial para a empresa.\u201d<\/p>\n<p>Antes de ingressar na Adama, Costa ocupou cargos de crescente responsabilidade nos \u00faltimos dezesseis anos na FMC Agricultural Solutions. Em sua fun\u00e7\u00e3o mais recente, ele liderou os neg\u00f3cios da empresa no Brasil, a maior atividade comercial da FMC no mundo. Ele possui um MBA Executivo pela Wharton Business School e um Mestrado em Ci\u00eancias Agr\u00e1rias pela Universidade de S\u00e3o Paulo.<\/p>","protected":false},"excerpt":{"rendered":"<p>A Adama Agricultural Solutions Ltd. anunciou que Walter Costa se juntou \u00e0 equipe de gest\u00e3o da empresa como vice-presidente de marketing e produto\u2026<\/p>","protected":false},"author":112,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[489],"tags":[208,554,145],"class_list":["post-57364","post","type-post","status-publish","format-standard","hentry","category-industry-news","tag-adama","tag-featured","tag-fmc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Adama Appoints Head of Marketing and Product Strategy - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Adama Agricultural Solutions Ltd. announced that Walter Costa has joined the company&#039;s management team as Vice President, Marketing and Product Strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Adama Appoints Head of Marketing and Product Strategy - AgriBusiness Global\" \/>\n<meta property=\"og:description\" content=\"Adama Agricultural Solutions Ltd. announced that Walter Costa has joined the company&#039;s management team as Vice President, Marketing and Product Strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"AgriBusiness Global\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-22T12:54:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.agribusinessglobal.com\/wp-content\/themes\/AgribusinessTheme\/images\/ABG-Web-No-Feature-Logo.jpg\" \/>\n<meta name=\"author\" content=\"Dan Jacobs\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.agribusinessglobal.com\/wp-content\/themes\/AgribusinessTheme\/images\/ABG-Web-No-Feature-Logo.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dan Jacobs\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/\"},\"author\":{\"name\":\"Dan Jacobs\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/bfdcb3ede991793b939f75ca29b77658\"},\"headline\":\"Adama Appoints Head of Marketing and Product Strategy\",\"datePublished\":\"2016-02-22T12:54:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/\"},\"wordCount\":225,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"keywords\":[\"Adama\",\"featured\",\"FMC\"],\"articleSection\":[\"Industry News\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/\",\"name\":\"Adama Appoints Head of Marketing and Product Strategy - AgriBusiness Global\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\"},\"datePublished\":\"2016-02-22T12:54:21+00:00\",\"description\":\"Adama Agricultural Solutions Ltd. announced that Walter Costa has joined the company's management team as Vice President, Marketing and Product Strategy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/industry-news\\\/adama-appoints-head-of-marketing-and-product-strategy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Adama Appoints Head of Marketing and Product Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"name\":\"AgriBusiness Global\",\"description\":\"Empowering Agriculture to Feed the World\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#organization\",\"name\":\"AgriBusiness Global\",\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"contentUrl\":\"https:\\\/\\\/d6kq167ddwbdq.cloudfront.net\\\/farmchemint\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/ABG-logo-250x150px-01.png\",\"width\":251,\"height\":151,\"caption\":\"AgriBusiness Global\"},\"image\":{\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/#\\\/schema\\\/person\\\/bfdcb3ede991793b939f75ca29b77658\",\"name\":\"Dan Jacobs\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g\",\"caption\":\"Dan Jacobs\"},\"url\":\"https:\\\/\\\/www.agribusinessglobal.com\\\/pt\\\/author\\\/jacobs\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Adama nomeia chefe de marketing e estrat\u00e9gia de produtos - AgriBusiness Global","description":"A Adama Agricultural Solutions Ltd. anunciou que Walter Costa se juntou \u00e0 equipe de gest\u00e3o da empresa como vice-presidente de marketing e estrat\u00e9gia de produtos.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/","og_locale":"pt_BR","og_type":"article","og_title":"Adama Appoints Head of Marketing and Product Strategy - AgriBusiness Global","og_description":"Adama Agricultural Solutions Ltd. announced that Walter Costa has joined the company's management team as Vice President, Marketing and Product Strategy.","og_url":"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/","og_site_name":"AgriBusiness Global","article_published_time":"2016-02-22T12:54:21+00:00","og_image":[{"url":"https:\/\/www.agribusinessglobal.com\/wp-content\/themes\/AgribusinessTheme\/images\/ABG-Web-No-Feature-Logo.jpg","type":"","width":"","height":""}],"author":"Dan Jacobs","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.agribusinessglobal.com\/wp-content\/themes\/AgribusinessTheme\/images\/ABG-Web-No-Feature-Logo.jpg","twitter_misc":{"Escrito por":"Dan Jacobs","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/#article","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/"},"author":{"name":"Dan Jacobs","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/bfdcb3ede991793b939f75ca29b77658"},"headline":"Adama Appoints Head of Marketing and Product Strategy","datePublished":"2016-02-22T12:54:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/"},"wordCount":225,"commentCount":0,"publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"keywords":["Adama","featured","FMC"],"articleSection":["Industry News"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/","url":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/","name":"Adama nomeia chefe de marketing e estrat\u00e9gia de produtos - AgriBusiness Global","isPartOf":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website"},"datePublished":"2016-02-22T12:54:21+00:00","description":"A Adama Agricultural Solutions Ltd. anunciou que Walter Costa se juntou \u00e0 equipe de gest\u00e3o da empresa como vice-presidente de marketing e estrat\u00e9gia de produtos.","breadcrumb":{"@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.agribusinessglobal.com\/industry-news\/adama-appoints-head-of-marketing-and-product-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.agribusinessglobal.com\/pt\/"},{"@type":"ListItem","position":2,"name":"Adama Appoints Head of Marketing and Product Strategy"}]},{"@type":"WebSite","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#website","url":"https:\/\/www.agribusinessglobal.com\/pt\/","name":"Agroneg\u00f3cio Global","description":"Capacitando a agricultura para alimentar o mundo","publisher":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.agribusinessglobal.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#organization","name":"Agroneg\u00f3cio Global","url":"https:\/\/www.agribusinessglobal.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","contentUrl":"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2024\/06\/ABG-logo-250x150px-01.png","width":251,"height":151,"caption":"AgriBusiness Global"},"image":{"@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.agribusinessglobal.com\/pt\/#\/schema\/person\/bfdcb3ede991793b939f75ca29b77658","name":"E Jacobs","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cae6ef1abdee07eba3d4076990763c13e7a0ac8f9aebf0bd52973d60f7c0a86c?s=96&d=mm&r=g","caption":"Dan Jacobs"},"url":"https:\/\/www.agribusinessglobal.com\/pt\/author\/jacobs\/"}]}},"acf":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paA6y4-eVe","_links":{"self":[{"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/posts\/57364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/users\/112"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/comments?post=57364"}],"version-history":[{"count":0,"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/posts\/57364\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/media?parent=57364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/categories?post=57364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agribusinessglobal.com\/pt\/wp-json\/wp\/v2\/tags?post=57364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}