{"id":59585,"date":"2017-05-15T10:54:07","date_gmt":"2017-05-15T14:54:07","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=59585"},"modified":"2019-09-25T06:31:42","modified_gmt":"2019-09-25T10:31:42","slug":"ag-tech-on-the-cusp-of-something-big","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/agtech\/ag-tech-on-the-cusp-of-something-big\/","title":{"rendered":"Ag Tech: \u00c0 beira de algo grande?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-59593\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-300x111.jpg\" alt=\"PrecisionAg International Logo\" width=\"300\" height=\"111\" srcset=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-300x111.jpg 300w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-768x284.jpg 768w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-330x122.jpg 330w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-128x47.jpg 128w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-640x237.jpg 640w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-85x31.jpg 85w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo-150x55.jpg 150w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/PrecisionAgInternationalLogo.jpg 790w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>O namoro cont\u00ednuo dos setores de investimento e tecnologia agr\u00edcola com a agricultura, que j\u00e1 dura h\u00e1 tr\u00eas ou quatro anos, ficou bem evidente na recente <a href=\"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/world-agri-tech-innovation-summit-to-be-held-in-san-francisco-mar-28-29\/\">C\u00fapula Mundial de Inova\u00e7\u00e3o Agrotecnol\u00f3gica<\/a> em S\u00e3o Francisco, CA. O comparecimento ultrapassou 500, o maior n\u00famero para o evento, de acordo com os organizadores da confer\u00eancia.<\/p>\n<p>Mas os esfor\u00e7os at\u00e9 agora para consolidar completamente a &quot;tecnologia&quot; na &quot;ag&quot; t\u00eam sido frustrantes de ambos os lados. O setor de tecnologia apresenta inova\u00e7\u00e3o digitalmente infundida em abund\u00e2ncia - sensores, intelig\u00eancia artificial, conectividade da Internet das Coisas (IoT), rob\u00f3tica e muito mais - mas questiona abertamente quando a ag vai comprar totalmente. A agricultura, enquanto isso, geralmente aguarda a demonstra\u00e7\u00e3o do valor total da tecnologia na fazenda - testes no mundo real de novas tecnologias e um resumo das maneiras concretas pelas quais elas ajudar\u00e3o os agricultores a fazerem melhor seu trabalho. Uma pesquisa no p\u00f3dio dos participantes que achavam que havia outro &quot;unic\u00f3rnio&quot; da ag-tech por a\u00ed, compar\u00e1vel \u00e0 aquisi\u00e7\u00e3o da The Climate Corp. pela Monsanto por $930 milh\u00f5es, trouxe um punhado de m\u00e3os levantadas.<\/p>\n<div id=\"attachment_59586\" style=\"width: 435px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-59586\" class=\"wp-image-59586\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom.jpg\" alt=\"Kip Tom\" width=\"425\" height=\"239\" srcset=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom.jpg 624w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-300x169.jpg 300w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-320x180.jpg 320w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-501x282.jpg 501w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-136x77.jpg 136w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-330x186.jpg 330w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-128x72.jpg 128w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-16x9.jpg 16w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-32x18.jpg 32w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-64x36.jpg 64w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-85x48.jpg 85w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-150x84.jpg 150w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-318x179.jpg 318w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-580x326.jpg 580w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-145x82.jpg 145w, https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2017\/05\/Kip-Tom-100x57.jpg 100w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\" \/><\/a><p id=\"caption-attachment-59586\" class=\"wp-caption-text\">Agricultor Kip Tom (\u00e0 direita): \u201cTemos uma chance substancial de ter um renascimento econ\u00f4mico na agricultura.\u201d<\/p><\/div>\n<p>E, no entanto, houve um amplo consenso de que a tecnologia agr\u00edcola est\u00e1 prestes a virar a esquina. Claro, a agricultura geralmente \u00e9 lenta para mudar. O fazendeiro e palestrante principal dos EUA Kip Tom observou que o trator foi introduzido na agricultura americana em 1920, mas n\u00e3o superou o uso de cavalos nas mulas no campo at\u00e9 1955.<\/p>\n<p>Mas os avan\u00e7os cont\u00ednuos no Vale do Sil\u00edcio e em outros lugares, a crescente acessibilidade de muitas tecnologias digitais, uma mudan\u00e7a geracional dos Baby Boomers para a Gera\u00e7\u00e3o X e Millennials, e a t\u00e3o discutida necessidade de alimentar uma popula\u00e7\u00e3o mundial crescente, tudo isso aponta para um aumento no uso de agricultura de precis\u00e3o e tecnologias de agricultura digital.<\/p>\n<p class=\"subhead\">Fazendo isso no mundo real<\/p>\n<p>Apropriadamente, a Blue River Technologies do Vale do Sil\u00edcio superou 13 outras startups de tecnologia para ganhar o voto dos participantes para o Pr\u00eamio de Inova\u00e7\u00e3o Disruptiva do evento. A tecnologia See &amp; Spray da empresa usa reconhecimento de imagem, aprendizado de m\u00e1quina e intelig\u00eancia artificial para abordar um problema real para os produtores no sul dos EUA: resist\u00eancia a herbicidas em caruru. A m\u00e1quina literalmente v\u00ea e pulveriza apenas ervas daninhas e deixa as planta\u00e7\u00f5es em paz.<\/p>\n<p>Em uma ind\u00fastria assolada por escassez cr\u00f4nica de m\u00e3o de obra e um impulso perp\u00e9tuo para \u201couvir\u201d o que uma safra quer para melhorar seu desempenho, o interesse foi particularmente agudo para robotiza\u00e7\u00e3o e sensores, bem como para a espinha dorsal de IoT necess\u00e1ria para executar a agricultura digital. A Verizon estava presente no evento, tendo identificado a agricultura como uma das cinco \u00e1reas de crescimento estrat\u00e9gico para seu neg\u00f3cio de IoT.<\/p>\n<p>Mas a inova\u00e7\u00e3o, foi bem notada pelos participantes do evento, vai muito al\u00e9m do Vale do Sil\u00edcio e das ricas regi\u00f5es de frutas e vegetais a apenas algumas horas de carro da Bay Area. A tecnologia tende a ir para onde o dinheiro do capital de risco e uma densidade de fazendeiros \u2013 se n\u00e3o necessariamente as maiores necessidades agron\u00f4micas \u2013 est\u00e3o localizados, observou Damien Lepoutre da Geosys. Isso significa Inglaterra, Fran\u00e7a e outras \u00e1reas bem desenvolvidas do mundo, bem como a Calif\u00f3rnia.<\/p>\n<p>Am\u00e9rica Latina tamb\u00e9m. A regi\u00e3o, lar de um quarto das terras ar\u00e1veis do mundo e um com\u00e9rcio l\u00edquido em exporta\u00e7\u00f5es de alimentos de US $150 bilh\u00f5es, atualmente est\u00e1 atr\u00e1s dos EUA e da Europa em investimentos em tecnologia agr\u00edcola. Mas a regi\u00e3o est\u00e1 come\u00e7ando a se recuperar gra\u00e7as ao &quot;capital paciente&quot;, disse Yuri Soares, do Fundo Multilateral de Investimentos. Com sociedades mais abertas, democr\u00e1ticas e pr\u00f3-mercado, &quot;esta \u00e9 uma regi\u00e3o completamente diferente hoje&quot; do que era h\u00e1 uma d\u00e9cada, disse ele.<\/p>\n<p>A Am\u00e9rica Latina, apenas nos \u00faltimos anos, viu seus primeiros exemplos de capital de risco e incubadoras e aceleradoras de tecnologia, e agora o Brasil, o M\u00e9xico, a Argentina e a Col\u00f4mbia \u2014 nessa ordem \u2014 ultrapassaram limites significativos em scorecards que medem o interesse de VC. Para muitos pa\u00edses em desenvolvimento pressionados a reduzir custos, \u201ca tecnologia \u00e9 cr\u00edtica\u201d, disse Federico Trucco, da Bioceres. Na Am\u00e9rica Latina, \u201cvoc\u00ea ver\u00e1 algumas das maiores taxas de ado\u00e7\u00e3o em algumas das tecnologias disruptivas\u201d, disse ele.<\/p>","protected":false},"excerpt":{"rendered":"<p>O namoro cont\u00ednuo dos setores de investimento e tecnologia agr\u00edcola com a agricultura, que j\u00e1 dura tr\u00eas ou quatro anos, ficou bem evidente em\u2026<\/p>","protected":false},"author":110,"featured_media":59586,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1604],"tags":[54],"class_list":["post-59585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agtech","tag-featured-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ag Tech: On the Cusp of Something Big? - AgriBusiness Global<\/title>\n<meta name=\"description\" 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