{"id":62762,"date":"2019-07-02T16:11:50","date_gmt":"2019-07-02T20:11:50","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=62762"},"modified":"2019-05-16T13:15:51","modified_gmt":"2019-05-16T17:15:51","slug":"how-to-avoid-inflated-biostimulant-expectations","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/plant-health\/how-to-avoid-inflated-biostimulant-expectations\/","title":{"rendered":"Como evitar expectativas exageradas sobre bioestimulantes"},"content":{"rendered":"

Nota do editor: Esta hist\u00f3ria apareceu pela primeira vez na revista impressa de maio\/junho da AgriBusiness Global. Agora tamb\u00e9m distribu\u00edmos a revista digitalmente para maior circula\u00e7\u00e3o e conveni\u00eancia. Visualize a edi\u00e7\u00e3o digital aqui<\/a>.<\/em><\/p>\n

O ind\u00fastria de bioestimulantes<\/a> est\u00e1 crescendo, e \u00e9 virtualmente imposs\u00edvel acompanhar todos os diferentes produtos que ela oferece, especialmente quando tantos produtos diferentes podem ser comercializados sob o mesmo termo gen\u00e9rico \u2014 bioestimulante. N\u00e3o apenas as expectativas s\u00e3o altas, mas as expectativas futuras parecem ser ainda maiores. Isso vale para cultivadores de plantas, produtores\/distribuidores de bioestimulantes e at\u00e9 mesmo vision\u00e1rios agr\u00edcolas e o movimento verde.<\/p>\n

Enquanto o conceito de bioestimulante continua crescendo, muitas vezes n\u00e3o fica muito claro o que um bioestimulante realmente \u00e9. E por boas raz\u00f5es. Um bioestimulante pode ser virtualmente qualquer produto que tenha efeito na cultura diretamente ou no solo (e, portanto, na cultura indiretamente).<\/p>\n

Para obter clareza, precisamos focar na fun\u00e7\u00e3o da categoria do produto. Para restringir, focaremos em produtos que afetam o solo neste artigo, pois esse \u00e9 o nicho em que o boom \u00e9 maior.<\/p>\n

Um bioestimulante de solo melhora as propriedades do solo para a cultura adicionando mat\u00e9ria org\u00e2nica ativada e\/ou micr\u00f3bios ben\u00e9ficos. O ponto \u00e9 projetar o solo para fornecer \u00e0 cultura os recursos assimilados do solo de acordo com o potencial de desempenho da cultura: nutrientes, \u00e1gua e ar. \u00c9 realmente s\u00f3 isso.<\/p>\n

\u00c0s vezes, quando falo com pessoas do setor agr\u00edcola sobre bioestimulantes, tenho a impress\u00e3o de que elas acham que os bioestimulantes s\u00e3o algum tipo de intensificador de rendimento universal m\u00e1gico, o que, claro, \u00e9 absurdo. N\u00e3o existe algo que simplesmente adicione todas as propriedades exatas ao solo e ent\u00e3o consiga esses resultados bizarros. Sempre h\u00e1 uma troca.<\/p>\n

Portanto, os bioestimulantes s\u00e3o particularmente \u00fateis em solos pobres com baixo teor de mat\u00e9ria org\u00e2nica. O bioestimulante ajudar\u00e1 ent\u00e3o a restaurar a capacidade de produtividade do solo. Mas ele n\u00e3o pode fazer isso sozinho. Ele precisa de mat\u00e9ria org\u00e2nica adicional de alta qualidade, ou seja, nutrientes contendo mat\u00e9ria org\u00e2nica que se tornar\u00e3o dispon\u00edveis para a cultura quando o bioestimulante aumentar sua decomposi\u00e7\u00e3o.<\/p>\n

Al\u00e9m disso, fertilizantes minerais provavelmente ser\u00e3o necess\u00e1rios como um aspecto adicional se o n\u00edvel de rendimento ideal for a meta de produ\u00e7\u00e3o. Portanto, o bioestimulante n\u00e3o pode substituir fertilizantes ou reduzir a necessidade inerente da planta por nutrientes. Na verdade, o oposto geralmente \u00e9 verdadeiro. Quando o sistema de cultivo \u00e9 melhorado por um bioestimulante, a necessidade de fertilizantes aumentar\u00e1 se o sistema era improdutivo anteriormente.<\/p>\n

Por que dou os exemplos acima sobre como os bioestimulantes funcionam \u00e9 para gerenciar a expectativa. Expectativas infladas devem ser evitadas, e isso s\u00f3 pode ser feito se entendermos o que os bioestimulantes realmente fazem. Isso nos leva ainda mais a como podemos separar os produtos bons dos ruins.<\/p>\n

Devido ao crescimento e \u00e0 oferta massiva de uma ampla gama de produtos, \u00e9 crucial que possamos separar o bom do ruim e determinar quais produtos realmente funcionam, especialmente porque h\u00e1 alguns produtos no mercado que n\u00e3o funcionam muito bem ou n\u00e3o foram cientificamente comprovados.<\/p>\n

Tudo isso \u00e9 muito importante do ponto de vista de compras e da cadeia de suprimentos, pois precisamos saber o que procurar:<\/p>\n

    \n
  1. Efeito verificado e quantific\u00e1vel; documenta\u00e7\u00e3o de resultados que podem resistir ao escrut\u00ednio.<\/li>\n
  2. Universalidade; como os bioestimulantes geralmente funcionam principalmente em determinadas circunst\u00e2ncias, \u00e9 prefer\u00edvel usar produtos que tenham um bom efeito l\u00edquido em muitos tipos de culturas.<\/li>\n
  3. Se n\u00e3o forem universais, os aspectos ou nichos que os produtos abordam devem ser claramente definidos.<\/li>\n
  4. Baixo teor de \u00e1gua para simplificar e reduzir custos de log\u00edstica.<\/li>\n
  5. Se for microbiano, o produto deve conter, preferencialmente, o maior n\u00famero poss\u00edvel de cepas de micr\u00f3bios ben\u00e9ficos, em vez de apenas uma ou duas.<\/li>\n
  6. Se for baseado em mat\u00e9ria org\u00e2nica, certifique-se de que a subst\u00e2ncia esteja ativada, de modo que ela possa realmente desempenhar uma fun\u00e7\u00e3o de agrega\u00e7\u00e3o de valor.<\/li>\n<\/ol>\n

    Como isso afetar\u00e1 a disponibilidade dos produtos?<\/p>\n

    Primeiro, tornar\u00e1 o mercado um pouco menor. Mas em termos de disponibilidade, ainda deve permitir abund\u00e2ncia de produtos de alta qualidade, j\u00e1 que produtores de produtos de alta qualidade ainda t\u00eam capacidades de produ\u00e7\u00e3o e exporta\u00e7\u00e3o muito altas.<\/p>\n

    No entanto, observe que ainda haver\u00e1 necessidade de produtos de qualidade mais baixa\/b\u00e1sica, embora para um prop\u00f3sito diferente. Produtos de baixa qualidade ainda podem servir como commodities para a produ\u00e7\u00e3o de produtos de alta qualidade, pois podem ser projetados quimicamente no processo de produ\u00e7\u00e3o.<\/p>\n

    Segundo, isso afetar\u00e1 o pre\u00e7o. Produtos de alta qualidade geralmente s\u00e3o produtos de alta margem quando se trata de bioestimulantes. Ent\u00e3o, o custo ser\u00e1 maior em toda a cadeia de suprimentos. No entanto, isso \u00e9 OK se o produto agregar valor ao usu\u00e1rio final ao fornecer uma alta rela\u00e7\u00e3o custo-benef\u00edcio e r\u00e1pido ROI.<\/p>\n

    As oportunidades que surgem s\u00e3o que a confus\u00e3o que hoje chamamos de mercado de bioestimulantes ficar\u00e1 mais clara, uma cadeia de fornecimento global de produtos de qualidade se desenvolver\u00e1 mais rapidamente e aqueles que puderem provar o valor de seus produtos ter\u00e3o uma boa vantagem.<\/p>","protected":false},"excerpt":{"rendered":"

    Nota do editor: Esta hist\u00f3ria apareceu pela primeira vez na revista impressa de maio\/junho da AgriBusiness Global. Agora tamb\u00e9m distribu\u00edmos a revista digitalmente para\u2026<\/p>","protected":false},"author":377,"featured_media":62800,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[929,926],"tags":[1674,54],"class_list":["post-62762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biostimulants","category-plant-health","tag-biostimulant-commercecon","tag-featured-home"],"yoast_head":"\nHow to Avoid Inflated Biostimulant Expectations - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Editor's note:\u00a0This story first appeared in AgriBusiness Global's May\/June print magazine. 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