{"id":73244,"date":"2023-09-20T11:18:02","date_gmt":"2023-09-20T15:18:02","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=73244"},"modified":"2023-09-20T11:18:02","modified_gmt":"2023-09-20T15:18:02","slug":"navigating-the-rapidly-evolving-crop-protection-sector-with-the-power-of-predictive-analytics","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/agtech\/navigating-the-rapidly-evolving-crop-protection-sector-with-the-power-of-predictive-analytics\/","title":{"rendered":"Navegando pelo setor de prote\u00e7\u00e3o de cultivos em r\u00e1pida evolu\u00e7\u00e3o com o poder da an\u00e1lise preditiva"},"content":{"rendered":"<p>Continuando <a href=\"https:\/\/www.kynetec.com\/\" target=\"_blank\" rel=\"noopener\">da Kynetec<\/a> fluxo de inova\u00e7\u00e3o recente, Interlytics \u00e9 uma nova ferramenta de an\u00e1lise preditiva como parte de seu \u00faltimo lan\u00e7amento SaaS. Integrando dados de mercado de prote\u00e7\u00e3o de cultivos, obtidos diretamente de produtores, com uma gama diversificada de fontes de dados din\u00e2micos \u2013 incluindo indicadores macroecon\u00f4micos, dados clim\u00e1ticos e tend\u00eancias demogr\u00e1ficas \u2013 Interlytics fornece uma vis\u00e3o multifacetada, abrangente e oportuna do mercado agr\u00edcola.<\/p>\n<p>A Interlytics torna a tomada de decis\u00f5es voltada para o futuro mais robusta, mais oportuna e mais estrat\u00e9gica. Projetada para dar suporte a fun\u00e7\u00f5es como equipes de marketing e vendas em prote\u00e7\u00e3o de cultivos, a inovadora plataforma Interlytics capacita a tomada de decis\u00f5es de neg\u00f3cios agr\u00edcolas em um setor em r\u00e1pida evolu\u00e7\u00e3o.<\/p>\n<h2>Planejamento de cen\u00e1rios para gerenciar riscos e oportunidades<\/h2>\n<p>Com o Interlytics, os usu\u00e1rios se beneficiam de:<\/p>\n<ul>\n<li><strong>Vis\u00e3o integrada do mercado:<\/strong> uma integra\u00e7\u00e3o abrangente e perfeita de dados do painel em n\u00edvel de produtor e diversas fontes de dados externas.<\/li>\n<li><strong>Insights prospectivos:<\/strong> capacidades de previs\u00e3o de m\u00e9dio e longo prazo com cen\u00e1rios apoiados por especialistas derivados de fontes como IPCC, Banco Mundial\/FMI, OMC.<\/li>\n<li><strong>Experi\u00eancia quase em tempo real:<\/strong> acesso aos dados mais relevantes e atualizados, que podem ser alinhados \u00e0s necessidades de relat\u00f3rios do cliente.<\/li>\n<li><strong>Conjunto de an\u00e1lises expans\u00edvel que inclui:<\/strong>\n<ul>\n<li><strong>Vis\u00e3o Executiva:<\/strong> uma previs\u00e3o global para os principais grupos de culturas em mais de 40 pa\u00edses, representando 90% do mercado; e uma vis\u00e3o aprofundada do tamanho, tend\u00eancias e padr\u00f5es atuais do mercado.<\/li>\n<li><strong>Previsor de Mercado:<\/strong> insights prospectivos de m\u00e9dio e longo prazo, permitindo tamb\u00e9m o planejamento de cen\u00e1rios.<\/li>\n<li><strong>Gerente de marca:<\/strong> an\u00e1lise de pre\u00e7os e an\u00e1lise de fidelidade \u00e0 marca.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Grandes capacidades de modelo de linguagem:<\/strong> Permitir que insights qualitativos respaldem proje\u00e7\u00f5es quantitativas a serem entregues em escala e velocidade.<\/li>\n<li><strong>Interface intuitiva e interatividade em tempo real:<\/strong> Pain\u00e9is on-line f\u00e1ceis de usar e navegar em tempo real, facilitando o planejamento de vendas de pr\u00e9-temporada e durante a temporada.<\/li>\n<\/ul>\n<p>Dr. Nomman Ahmed, Diretor Executivo de An\u00e1lise Global na Kynetec, comenta \u201cAproveitando o poder da an\u00e1lise preditiva, a Interlytics fornece uma oportunidade para insights estrat\u00e9gicos prospectivos que permitem que v\u00e1rias equipes, como vendas, marketing, P&amp;D, intelig\u00eancia de neg\u00f3cios, prevejam a demanda da temporada de acordo com as condi\u00e7\u00f5es de mercado e, al\u00e9m disso, melhorem a venda cruzada, a segmenta\u00e7\u00e3o, a reten\u00e7\u00e3o de clientes e otimizem os pre\u00e7os. \u00c0 medida que o macroambiente agr\u00edcola se torna mais fragmentado, essas habilidades se tornam mais comercialmente essenciais para o sucesso neste setor em r\u00e1pida evolu\u00e7\u00e3o sob in\u00fameras press\u00f5es globais.\u201d<\/p>\n<p>\u201cEmpresas agr\u00edcolas que desejam mitigar riscos como redu\u00e7\u00e3o de receita, clientes insatisfeitos e desvantagens competitivas devem considerar ativamente o Interlytics para fornecer insights inigual\u00e1veis, permitindo que tomem decis\u00f5es baseadas em dados com confian\u00e7a usando uma \u00fanica ferramenta que fornece previs\u00e3o, precifica\u00e7\u00e3o e recursos anal\u00edticos de fidelidade \u00e0 marca em um s\u00f3 lugar\u201d, conclui o Dr. Ahmed.<\/p>","protected":false},"excerpt":{"rendered":"<p>A plataforma Interlytics da Kynetec capacita a tomada de decis\u00f5es de neg\u00f3cios agr\u00edcolas em um setor em r\u00e1pida evolu\u00e7\u00e3o.<\/p>","protected":false},"author":110,"featured_media":73245,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1604,1848],"tags":[],"class_list":["post-73244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agtech","category-executive-outlook"],"yoast_head":"<!-- This site is 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