{"id":80043,"date":"2025-08-20T13:10:10","date_gmt":"2025-08-20T17:10:10","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=80043"},"modified":"2025-08-20T13:13:45","modified_gmt":"2025-08-20T17:13:45","slug":"groundwork-bioag-co-founder-and-ceo-yossi-kofman-appointed-chairman-as-alon-werber-named-ceo","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/industry-news\/groundwork-bioag-co-founder-and-ceo-yossi-kofman-appointed-chairman-as-alon-werber-named-ceo\/","title":{"rendered":"Cofundador e CEO da Groundwork BioAg, Yossi Kofman, \u00e9 nomeado presidente do conselho, enquanto Alon Werber \u00e9 nomeado CEO"},"content":{"rendered":"<p><a href=\"https:\/\/groundworkbioag.com\/\" target=\"_blank\" rel=\"noopener\">Trabalho de base BioAg<\/a>A Groundwork BioAg, l\u00edder global em solu\u00e7\u00f5es micorr\u00edzicas para agricultura comercial e pioneira na remo\u00e7\u00e3o duradoura de di\u00f3xido de carbono (CDR), anunciou que o cofundador e CEO, Dr. Yossi Kofman, assumir\u00e1 a presid\u00eancia do conselho, enquanto o experiente executivo Alon Werber foi nomeado CEO. Com base na sua consolidada penetra\u00e7\u00e3o de mercado em 23 pa\u00edses \u2014 incluindo Estados Unidos, Brasil, \u00cdndia e China \u2014 a Groundwork BioAg visa aprofundar sua participa\u00e7\u00e3o no mercado global e continuar expandindo sua oferta de produtos.<\/p>\n<p>O setor agr\u00edcola global est\u00e1 rapidamente atingindo um ponto cr\u00edtico para a ado\u00e7\u00e3o de pr\u00e1ticas agr\u00edcolas regenerativas e tecnologias de carbono inteligente. A sa\u00fade do solo, a resili\u00eancia clim\u00e1tica e a produtividade sustent\u00e1vel s\u00e3o prioridades urgentes para produtores, empresas aliment\u00edcias e cadeias de suprimentos globais. O interesse comercial por cr\u00e9ditos de carbono CDR premium e dur\u00e1veis aumentou, com empresas buscando ativamente programas confi\u00e1veis que possam fornecer dados rastre\u00e1veis em n\u00edvel de fazenda e impacto clim\u00e1tico duradouro. A inovadora plataforma Rootella e o programa Rootella Carbon da Groundwork BioAg atendem a essa demanda, atraindo parcerias em todo o mundo e mantendo uma lista de espera de produtores prontos para participar de suas iniciativas de cr\u00e9ditos de carbono.<\/p>\n<div id=\"attachment_80044\" style=\"width: 210px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-80044\" class=\"wp-image-80044 size-full\" src=\"https:\/\/d6kq167ddwbdq.cloudfront.net\/farmchemint\/wp-content\/uploads\/2025\/08\/Alon-Werber-CEO.jpeg\" alt=\"\" width=\"200\" height=\"200\" \/><p id=\"caption-attachment-80044\" class=\"wp-caption-text\">Alon Werber, CEO<\/p><\/div>\n<p>Fundada em 2014, a Groundwork BioAg foi constru\u00edda do zero pelo cofundador Dr. Kofman, que a transformou em uma l\u00edder de mercado confi\u00e1vel em inoculantes micorr\u00edzicos com um compromisso inabal\u00e1vel com a inova\u00e7\u00e3o e a sustentabilidade. Sob sua lideran\u00e7a, o portf\u00f3lio de produtos inoculantes micorr\u00edzicos Rootella\u00ae, carro-chefe da empresa, est\u00e1 sendo aplicado em 5,5 milh\u00f5es de acres em todo o mundo, com base em sua capacidade \u00fanica de melhorar a sa\u00fade do solo e a produtividade das culturas, enquanto sequestra carbono permanentemente. O programa Rootella Carbon, lan\u00e7ado em 2023 para desbloquear novas fontes de receita para os produtores por meio de cr\u00e9ditos de carbono dur\u00e1veis, superou rapidamente as expectativas, com forte demanda refletida em uma lista de espera de participantes interessados. Alguns investidores estimam que a Groundwork BioAg est\u00e1 a caminho de se tornar um &quot;gigacorn&quot; \u2013 a capacidade da empresa de permitir a remo\u00e7\u00e3o de um gigatonelada de carbono dur\u00e1vel \u2013 na pr\u00f3xima d\u00e9cada.<\/p>\n<p>\u201cAo assumir a presid\u00eancia, sou grato a toda a equipe da Groundwork BioAg, aos nossos parceiros e produtores que depositaram sua confian\u00e7a em n\u00f3s\u201d, disse o Dr. Yossi Kofman. \u201cH\u00e1 uma d\u00e9cada, partimos com uma vis\u00e3o ousada: ajudar a regenerar cada acre de terra agr\u00edcola com o poder da Rainha dos Produtos Biol\u00f3gicos. Juntos, transformamos essa ambi\u00e7\u00e3o em uma plataforma global comprovada \u2014 que est\u00e1 restaurando solos, melhorando a produtividade e impulsionando um futuro mais resiliente para a agricultura. Agora \u00e9 o momento certo para inaugurar uma nova energia e perspectiva para levar essa vis\u00e3o ainda mais longe. Estou confiante na capacidade da Alon de construir sobre nossa base e alcan\u00e7ar novos patamares para os agricultores e o planeta.\u201d<\/p>\n<p>Alon Werber, o novo CEO, traz d\u00e9cadas de experi\u00eancia em escalonamento de opera\u00e7\u00f5es e lideran\u00e7a de expans\u00e3o estrat\u00e9gica em diversos setores. Como CEO da Pixellot \u2014 l\u00edder global em v\u00eddeos e an\u00e1lises esportivas automatizadas por IA \u2014, ele conduziu a empresa do in\u00edcio ao fim, expandindo para mais de 70 mercados em todo o mundo. Anteriormente, atuou como chefe do comit\u00ea de estrat\u00e9gia no conselho da Netafim, ajudando a impulsionar o crescimento global de uma das maiores empresas de irriga\u00e7\u00e3o de precis\u00e3o do mundo. Werber tamb\u00e9m gerenciou diversas empresas, incluindo aquelas com sede nos Estados Unidos, demonstrando ainda mais sua expertise em liderar equipes internacionais e ambientes de neg\u00f3cios complexos. Sua nomea\u00e7\u00e3o sinaliza um foco na expans\u00e3o global, excel\u00eancia operacional e escalonamento da plataforma tecnol\u00f3gica e das inova\u00e7\u00f5es de produ\u00e7\u00e3o da Groundwork BioAg para atender \u00e0 crescente demanda global por remo\u00e7\u00e3o de carbono dur\u00e1vel.<\/p>\n<p>\u201cA Groundwork BioAg se destaca por sua tecnologia pioneira na interse\u00e7\u00e3o entre agricultura e solu\u00e7\u00f5es clim\u00e1ticas\u201d, disse Werber. \u201cO sucesso da empresa em liberar novas fontes de receita por meio do sequestro de carbono e impulsionar o crescimento sustent\u00e1vel para agricultores em todo o mundo \u00e9 realmente impressionante. Estou entusiasmado em trazer minha experi\u00eancia em escalar opera\u00e7\u00f5es globais e construir neg\u00f3cios inovadores para ajudar a Groundwork BioAg a alcan\u00e7ar novos marcos. Juntos, aceleraremos a expans\u00e3o, expandiremos os limites da inova\u00e7\u00e3o clim\u00e1tica e geraremos um impacto duradouro para a ind\u00fastria e o planeta.\u201d<\/p>\n<p>Nelson Switzer, membro do conselho e s\u00f3cio-gerente da Climate Innovation Capital, afirmou: \u201cA lideran\u00e7a de Yossi transformou a Groundwork BioAg em uma for\u00e7a global em agricultura regenerativa e remo\u00e7\u00e3o de carbono sustent\u00e1vel. Agora, com o hist\u00f3rico de Alon em escalar empresas inovadoras, a empresa est\u00e1 pronta para acelerar o crescimento, o impacto e os retornos ainda mais rapidamente. A Groundwork possui a tecnologia, a equipe e o impulso de mercado para entregar exatamente o que agricultores, solos, mercados e consumidores precisam, com solu\u00e7\u00f5es que aumentam a produtividade, restauram a terra e ret\u00eam o carbono para sempre.\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>Com base na penetra\u00e7\u00e3o de mercado estabelecida em 23 pa\u00edses \u2014 incluindo EUA, Brasil, \u00cdndia e China \u2014 a Groundwork BioAg visa aprofundar sua participa\u00e7\u00e3o no mercado global.<\/p>","protected":false},"author":1477,"featured_media":74835,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[489,1846],"tags":[],"class_list":["post-80043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","category-sustainability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 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