{"id":80613,"date":"2025-10-23T15:14:59","date_gmt":"2025-10-23T19:14:59","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=80613"},"modified":"2025-10-23T15:14:59","modified_gmt":"2025-10-23T19:14:59","slug":"building-better-microbials-jord-bioscience-ceo-on-innovation-partnerships-and-performance","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/plant-health\/building-better-microbials-jord-bioscience-ceo-on-innovation-partnerships-and-performance\/","title":{"rendered":"Construindo melhores micr\u00f3bios: Jord BioScience, CEO, fala sobre inova\u00e7\u00e3o, parcerias e desempenho"},"content":{"rendered":"<p>Em um <strong>AgriBusiness Global AO VIVO!<\/strong> evento durante 2025 <a href=\"https:\/\/www.tradesummit.com\/global\/\" target=\"_blank\" rel=\"noopener\">Cimeira do Com\u00e9rcio<\/a> Em Orlando, Fl\u00f3rida, l\u00edderes do setor se reuniram para discutir \u201cTend\u00eancias Globais em Sa\u00fade Vegetal\u201d. A sess\u00e3o explorou os desenvolvimentos em fertilizantes, bioestimulantes e outros produtos para a sa\u00fade vegetal nas principais regi\u00f5es agr\u00edcolas. Entre os palestrantes estava <a href=\"https:\/\/www.tradesummit.com\/global\/speaker\/keri-carstens\/\" target=\"_blank\" rel=\"noopener\"><strong>Dra. Keri Carstens<\/strong><\/a>, CEO da <a href=\"https:\/\/www.jordbioscience.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Jord BioCi\u00eancia<\/strong><\/a>, que compartilhou sua perspectiva sobre como os micr\u00f3bios est\u00e3o transformando o futuro da produ\u00e7\u00e3o agr\u00edcola e os desafios que ainda est\u00e3o por vir para a ind\u00fastria biol\u00f3gica.<\/p>\n<p>Carstens, que ingressou na Jord BioScience em 2022 ap\u00f3s 14 anos com <a href=\"https:\/\/www.corteva.com\/\" target=\"_blank\" rel=\"noopener\">Corteva Agriscience,<\/a> traz uma s\u00f3lida forma\u00e7\u00e3o cient\u00edfica para a \u00e1rea. &quot;Minha forma\u00e7\u00e3o \u00e9 em toxicologia ambiental \u2014 tenho mestrado e doutorado nessa \u00e1rea \u2014 e, inicialmente, entrei na Corteva para trabalhar com avalia\u00e7\u00e3o de risco de pesticidas&quot;, explicou. &quot;Com o tempo, tive a oportunidade de trabalhar no setor de Tecnologias Aplicadas a Sementes e Produtos Biol\u00f3gicos, e me apaixonei.&quot;\u201c<\/p>\n<p>Sua paix\u00e3o por aprimorar pr\u00e1ticas agr\u00edcolas \u00e9 tanto profissional quanto pessoal. &quot;Cresci em uma fazenda, ent\u00e3o este trabalho \u00e9 profundamente pessoal para mim. Levar produtos melhores aos agricultores \u00e9 a raz\u00e3o pela qual acordo todos os dias&quot;, disse ela.<\/p>\n<h2><strong>Com base em d\u00e9cadas de pesquisa<\/strong><\/h2>\n<p>A Jord BioScience foi fundada para aprimorar o desempenho microbiano na agricultura. A tecnologia da empresa se baseia em mais de 30 anos de pesquisa da Dra. Linda Kinkel, da Universidade de Minnesota, cujo trabalho se concentra em como os micr\u00f3bios interagem no solo em benef\u00edcio das plantas. A partir dessa base, a Jord utiliza uma cole\u00e7\u00e3o propriet\u00e1ria de mais de 6.500 micr\u00f3bios para criar produtos microbianos aprimorados e aprimorar o desempenho biol\u00f3gico em toda a ind\u00fastria.<\/p>\n<p>\u201cNossa base \u00e9 um profundo conhecimento de como os micr\u00f3bios se comunicam e trabalham juntos em benef\u00edcio das plantas\u201d, disse Carstens. \u201cUsamos esse conhecimento para desenvolver combina\u00e7\u00f5es microbianas que proporcionam desempenho consistente e confi\u00e1vel em campo.\u201d<\/p>\n<h2><strong>Al\u00e9m de uma tend\u00eancia<\/strong><\/h2>\n<p>Embora o crescimento de produtos microbianos e biol\u00f3gicos esteja se acelerando, Carstens enfatizou que o uso de micr\u00f3bios na agricultura est\u00e1 longe de ser uma moda passageira. &quot;Os humanos usam micr\u00f3bios como inoculantes h\u00e1 s\u00e9culos, mas o que muda hoje \u00e9 a precis\u00e3o&quot;, disse ela. &quot;Os avan\u00e7os cient\u00edficos das \u00faltimas duas d\u00e9cadas nos permitem usar micr\u00f3bios de forma mais eficaz para resolver desafios espec\u00edficos \u2014 da nutri\u00e7\u00e3o de culturas ao controle de doen\u00e7as e insetos.&quot;\u201c<\/p>\n<p>Ainda assim, a ind\u00fastria enfrenta obst\u00e1culos. &quot;Historicamente, usamos um manual baseado em qu\u00edmica para desenvolver produtos microbianos \u2014 identificando um \u00fanico micr\u00f3bio, formulando em torno dele e tratando-o como um produto qu\u00edmico sint\u00e9tico&quot;, disse ela. &quot;Isso pode funcionar, mas n\u00e3o \u00e9 otimizado. Micr\u00f3bios s\u00e3o seres vivos, e precisamos desenvolver formula\u00e7\u00f5es que os ajudem a sobreviver e prosperar.&quot;\u201c<\/p>\n<h2><strong>Repensando o armazenamento, a vida \u00fatil e a estabilidade<\/strong><\/h2>\n<p>Ao contr\u00e1rio dos produtos sint\u00e9ticos, que se degradam ap\u00f3s a aplica\u00e7\u00e3o, os micr\u00f3bios podem se multiplicar e estender seus benef\u00edcios ao longo da esta\u00e7\u00e3o de crescimento. &quot;Precisamos mudar nossa mentalidade&quot;, disse Carstens. &quot;Com os micr\u00f3bios, a formula\u00e7\u00e3o correta permite que eles se estabele\u00e7am e cres\u00e7am, ent\u00e3o, em vez de degrada\u00e7\u00e3o, estamos pensando em termos de crescimento.&quot;\u201c<\/p>\n<p>Essa mudan\u00e7a de mentalidade se estende \u00e0 forma como os produtos microbianos s\u00e3o armazenados e testados. &quot;Alguns micr\u00f3bios requerem armazenamento refrigerado; outros s\u00e3o mais robustos&quot;, observou ela. &quot;O segredo \u00e9 projetar com o objetivo final em mente \u2014 seja o produto para ser usado em uma esta\u00e7\u00e3o quente no Brasil ou em uma esta\u00e7\u00e3o fria no Canad\u00e1. O design e a formula\u00e7\u00e3o dos produtos ainda est\u00e3o em evolu\u00e7\u00e3o, mas muitas grandes empresas est\u00e3o trabalhando para melhorar isso.&quot;\u201c<\/p>\n<h2><strong>O Poder das Parcerias<\/strong><\/h2>\n<p>Para empresas que est\u00e3o entrando no setor biol\u00f3gico, Carstens enfatizou a import\u00e2ncia da colabora\u00e7\u00e3o.<\/p>\n<blockquote><p>\u201c\u00c9 raro que uma organiza\u00e7\u00e3o se destaque em tudo \u2014 descoberta, desenvolvimento, vendas, distribui\u00e7\u00e3o\u201d, disse ela. \u201cParcerias s\u00e3o essenciais. Aproveitar os pontos fortes de cada um \u00e9 a forma como teremos sucesso como setor.\u201d<\/p><\/blockquote>\n<p>A Jord BioScience adota essa filosofia por meio de um modelo de neg\u00f3cios baseado em parcerias. &quot;Se uma empresa tem um produto pr\u00f3ximo ao fim do seu ciclo de vida, podemos ajudar a identificar como fortalec\u00ea-lo ou diferenci\u00e1-lo&quot;, disse Carstens. &quot;Usamos nossa cole\u00e7\u00e3o microbiana para encontrar o micr\u00f3bio ou a combina\u00e7\u00e3o certa para complementar sua estrat\u00e9gia de produto e, em seguida, co-desenvolver desde a descoberta inicial at\u00e9 o lan\u00e7amento.&quot;\u201c<\/p>\n<h2><strong>Oportunidades e Perspectivas<\/strong><\/h2>\n<p>Carstens v\u00ea potencial de crescimento cont\u00ednuo em diversos segmentos de fitossanidade. &quot;Observamos grande progresso em bioestimulantes, mas ainda h\u00e1 espa\u00e7o para melhorias em biocontrole \u2014 especialmente bioinseticidas e biofungicidas&quot;, disse ela. &quot;H\u00e1 tamb\u00e9m uma enorme oportunidade em biofertilizantes, principalmente devido \u00e0 incerteza em torno do fornecimento de fertilizantes sint\u00e9ticos.&quot;\u201c<\/p>\n<p>Um dos maiores desafios \u2014 e oportunidades \u2014 reside em melhorar a consist\u00eancia. &quot;Os agricultores precisam de produtos que tenham um bom desempenho independentemente da variabilidade clim\u00e1tica&quot;, explicou Carstens. &quot;Ao alavancar uma formula\u00e7\u00e3o melhor e parcerias entre micr\u00f3bios, podemos alcan\u00e7ar um desempenho mais est\u00e1vel e previs\u00edvel em todos os ambientes.&quot;\u201c<\/p>\n<p>Por fim, ela observou que o futuro da prote\u00e7\u00e3o de cultivos n\u00e3o ser\u00e1 uma batalha entre qu\u00edmica e biologia, mas uma colabora\u00e7\u00e3o. &quot;Os agricultores precisam das melhores ferramentas dispon\u00edveis, e n\u00e3o se trata de &#039;sint\u00e9tico versus biol\u00f3gico&#039;&quot;, disse Carstens. &quot;O futuro \u00e9 h\u00edbrido \u2014 usando ambos.&quot;\u201c<\/p>","protected":false},"excerpt":{"rendered":"<p>A CEO da Jord BioScience, Keri Carstens, compartilha como parcerias, inova\u00e7\u00e3o e ci\u00eancia est\u00e3o impulsionando a pr\u00f3xima gera\u00e7\u00e3o de microrganismos consistentes e de alto desempenho.<\/p>","protected":false},"author":110,"featured_media":75614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1917,1786,22,929,1848,23,926,6],"tags":[1913],"class_list":["post-80613","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abg-update-feature","category-biologicals","category-biopesticides","category-biostimulants","category-executive-outlook","category-npk","category-plant-health","category-trade-summit","tag-trade-summit-exclusive"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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