{"id":80859,"date":"2025-12-04T13:32:41","date_gmt":"2025-12-04T18:32:41","guid":{"rendered":"https:\/\/www.agribusinessglobal.com\/?p=80859"},"modified":"2025-12-04T15:42:26","modified_gmt":"2025-12-04T20:42:26","slug":"how-newsun-is-reinventing-ag-biosolutions-through-global-hubs-and-china-driven-innovation","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/pt\/markets\/asia\/how-newsun-is-reinventing-ag-biosolutions-through-global-hubs-and-china-driven-innovation\/","title":{"rendered":"Como a Newsun est\u00e1 reinventando as biossolu\u00e7\u00f5es agr\u00edcolas por meio de polos globais e inova\u00e7\u00e3o impulsionada pela China."},"content":{"rendered":"

Qiming He, CEO e fundador da Chengdu Newsun Crop Science<\/a>, est\u00e1 liderando uma abordagem global para biossolu\u00e7\u00f5es agr\u00edcolas. Sob sua lideran\u00e7a, a empresa adotou uma estrat\u00e9gia \u201cChina+N\u201d, combinando as capacidades de inova\u00e7\u00e3o dom\u00e9stica da China com centros regionais no exterior para melhor atender a diversos mercados. Nesta entrevista, ele compartilha insights sobre como a Newsun est\u00e1 lidando com regulamenta\u00e7\u00f5es internacionais, desafios da cadeia de suprimentos e a crescente demanda por solu\u00e7\u00f5es sustent\u00e1veis de prote\u00e7\u00e3o de cultivos.<\/p>\n

AgriBusiness Global: Como a Chengdu Newsun Crop Science v\u00ea a estrat\u00e9gia \u201cChina Mais Um\u201d no contexto das cadeias de suprimentos agr\u00edcolas globais?<\/strong><\/p>\n

\"\"

Qiming He, CEO e fundador da Chengdu Newsun Crop Science.<\/p><\/div>\n

Qiming Ele: <\/strong>Consideramos o conceito de \u201cChina Mais Um\u201d como parte de uma tend\u00eancia mais ampla de diversifica\u00e7\u00e3o, mas ele evoluiu de um modelo simples de \u201c+1\u201d para um cen\u00e1rio mais din\u00e2mico de \u201cChina+N\u201d. As incertezas geopol\u00edticas e comerciais aumentaram a press\u00e3o sobre as empresas chinesas com foco no setor manufatureiro, e reconhecemos esses desafios.<\/p>\n

Ao mesmo tempo, a China desenvolveu fortes vantagens estruturais na biofabrica\u00e7\u00e3o, incluindo uma cadeia de suprimentos integrada, sistemas tecnol\u00f3gicos escal\u00e1veis, estruturas de custos competitivas e alta capacidade de industrializa\u00e7\u00e3o. Essas vantagens n\u00e3o podem ser facilmente replicadas no curto prazo.<\/p>\n

Por essa raz\u00e3o, a Newsun n\u00e3o est\u00e1 se afastando da China. Em vez disso, continuamos a fortalecer a China como nosso principal centro de inova\u00e7\u00e3o e manufatura, ao mesmo tempo em que constru\u00edmos m\u00faltiplos polos de capacidade no exterior para aumentar a resili\u00eancia e a adaptabilidade. Acreditamos que as empresas que ter\u00e3o sucesso a longo prazo s\u00e3o aquelas que combinam forte inova\u00e7\u00e3o tecnol\u00f3gica com implanta\u00e7\u00e3o e coordena\u00e7\u00e3o globais eficazes.<\/p>\n

ABG: \u00c0 medida que as empresas expandem cada vez mais a produ\u00e7\u00e3o e o fornecimento para o Sudeste Asi\u00e1tico e a \u00cdndia, como a Newsun est\u00e1 identificando e desenvolvendo parcerias nesses mercados emergentes?<\/strong><\/p>\n

QH: <\/strong>No Sudeste Asi\u00e1tico e na \u00cdndia, nossa prioridade n\u00e3o \u00e9 simplesmente exportar produtos, mas sim construir sistemas de coopera\u00e7\u00e3o integrados localmente. Trabalhamos com distribuidores l\u00edderes, universidades agr\u00edcolas e grandes produtores para realizar testes de campo, estudos de adapta\u00e7\u00e3o local e desenvolvimento de dados regulat\u00f3rios. Isso garante que nossos produtos sejam validados de acordo com as estruturas de cultivo, climas e condi\u00e7\u00f5es agron\u00f4micas locais.<\/p>\n

Tamb\u00e9m estamos avaliando formula\u00e7\u00f5es locais, centros regionais de servi\u00e7os t\u00e9cnicos e modelos de cofabrica\u00e7\u00e3o para aproximar mais nossa capacidade produtiva do mercado. Essas regi\u00f5es apresentam forte demanda por biossolu\u00e7\u00f5es que aprimoram a resili\u00eancia ao estresse, a qualidade das frutas e a produtividade. Nosso objetivo \u00e9 migrar do fornecimento de produtos para a constru\u00e7\u00e3o conjunta de ecossistemas locais, permitindo que nossas tecnologias se integrem mais profundamente aos sistemas agr\u00edcolas locais.<\/p>\n

ABG: De que forma a abordagem "China Mais Um" influenciou os sistemas de P&D, aquisi\u00e7\u00e3o e formula\u00e7\u00e3o da Newsun para garantir resili\u00eancia e competitividade?<\/strong><\/p>\n

QH:<\/strong> A tend\u00eancia "China Mais Um" nos impulsionou a aprimorar a resili\u00eancia em plataformas tecnol\u00f3gicas, cadeias de suprimentos, adapta\u00e7\u00e3o de produtos e prote\u00e7\u00e3o da propriedade intelectual. Integramos nossos sistemas de P&D, cadeia de suprimentos e formula\u00e7\u00e3o para dar suporte \u00e0 implementa\u00e7\u00e3o em m\u00faltiplas regi\u00f5es.<\/p>\n

Nossas biossolu\u00e7\u00f5es baseadas em plataforma, que abrangem biocontroles derivados de plantas, tecnologias de resili\u00eancia ao estresse, m\u00f3dulos bioestimulantes direcionados e sistemas de sa\u00fade do solo, podem ser adaptadas a climas, culturas, solos e regulamenta\u00e7\u00f5es locais. Ao mesmo tempo, protegemos cepas essenciais, mol\u00e9culas ativas e processos propriet\u00e1rios por meio de controles de acesso refor\u00e7ados, estrat\u00e9gias de registro de propriedade intelectual e estruturas multijurisdicionais.<\/p>\n

As cadeias de suprimentos e de aquisi\u00e7\u00e3o agora priorizam a resili\u00eancia e a redund\u00e2ncia, mantendo os padr\u00f5es de qualidade e protegendo as tecnologias sens\u00edveis de mat\u00e9rias-primas na China. As estrat\u00e9gias de formula\u00e7\u00e3o permitem que a propriedade intelectual de alto valor permane\u00e7a protegida, ao mesmo tempo que possibilitam a produ\u00e7\u00e3o ou o acabamento local com seguran\u00e7a.<\/p>\n

De forma geral, a iniciativa China Plus One refor\u00e7ou nosso foco em inova\u00e7\u00e3o modular, adaptabilidade global, resili\u00eancia da cadeia de suprimentos e prote\u00e7\u00e3o robusta da propriedade intelectual, fortalecendo nossa competitividade nos mercados internacionais.<\/p>\n

ABG: Que impacto as atuais pol\u00edticas comerciais e as mudan\u00e7as geopol\u00edticas t\u00eam no planejamento de neg\u00f3cios globais da Newsun?<\/strong><\/p>\n

QH: <\/strong>A din\u00e2mica geopol\u00edtica e as mudan\u00e7as nas pol\u00edticas comerciais est\u00e3o remodelando as cadeias de suprimentos agr\u00edcolas globais, e as empresas chinesas com foco no setor manufatureiro enfrentam maior incerteza como consequ\u00eancia. No entanto, acreditamos que a competitividade a longo prazo \u00e9 impulsionada principalmente pela inova\u00e7\u00e3o tecnol\u00f3gica e pela capacidade de industrializa\u00e7\u00e3o \u2014 e n\u00e3o apenas pela localiza\u00e7\u00e3o da produ\u00e7\u00e3o.<\/p>\n

A China j\u00e1 possui um ecossistema de biofabrica\u00e7\u00e3o \u00fanico e completo \u2014 desde cepas, fermenta\u00e7\u00e3o e extra\u00e7\u00e3o at\u00e9 engenharia de formula\u00e7\u00f5es \u2014 com profundo conhecimento t\u00e9cnico, economias de escala e vantagens de custo. Esses pontos fortes posicionam a China como l\u00edder global em bioci\u00eancia agr\u00edcola.<\/p>\n

Portanto, nosso planejamento global segue uma abordagem dupla: fortalecer a China como nosso principal centro de inova\u00e7\u00e3o e industrializa\u00e7\u00e3o, ao mesmo tempo em que estabelecemos polos regionais no exterior para aprimorar a adaptabilidade regulat\u00f3ria, a adequa\u00e7\u00e3o do sistema de cultivo e a resili\u00eancia da cadeia de suprimentos.<\/p>\n

ABG: Olhando para o futuro, voc\u00ea v\u00ea a estrat\u00e9gia "China Mais Um" como transit\u00f3ria ou de longo prazo?<\/strong><\/p>\n

QH: <\/strong>Consideramos a estrat\u00e9gia China Plus One como uma mudan\u00e7a estrutural de longo prazo, que reflete a tend\u00eancia rumo \u00e0 \u201cinova\u00e7\u00e3o global, adapta\u00e7\u00e3o regional e execu\u00e7\u00e3o local\u201d na agricultura. A Newsun posiciona a China como seu principal centro de inova\u00e7\u00e3o e produ\u00e7\u00e3o, ao mesmo tempo que constr\u00f3i centros regionais para formula\u00e7\u00e3o, valida\u00e7\u00e3o em campo e suporte t\u00e9cnico, trabalhando em estreita colabora\u00e7\u00e3o com parceiros locais para impulsionar a ado\u00e7\u00e3o e a capacita\u00e7\u00e3o dos produtores.<\/p>\n

Acreditamos que as biossolu\u00e7\u00f5es s\u00f3 criam valor real quando integradas aos sistemas de gest\u00e3o locais, incluindo os modelos de MIP (Manejo Integrado de Pragas) e IRM (Manejo Integrado de Recursos). Combinando inova\u00e7\u00e3o tecnol\u00f3gica, resili\u00eancia da cadeia de suprimentos e colabora\u00e7\u00e3o multirregional, a Newsun busca manter sua competitividade global, ao mesmo tempo que apoia uma agricultura sustent\u00e1vel e resiliente.<\/p>","protected":false},"excerpt":{"rendered":"

O CEO Qiming He demonstra como a inova\u00e7\u00e3o da Newsun, com ra\u00edzes na China, fortalece as biossolu\u00e7\u00f5es e a resili\u00eancia da cadeia de suprimentos em mercados-chave.<\/p>","protected":false},"author":1477,"featured_media":80869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1917,4,28,1848,1882],"tags":[54],"class_list":["post-80859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abg-update-feature","category-agrochemicals","category-asia","category-executive-outlook","category-sourcing-insider-china","tag-featured-home"],"yoast_head":"\nHow Newsun Is Reinventing Ag Biosolutions Through Global Hubs and China-Driven Innovation - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"CEO Qiming He shows how Newsun\u2019s China-rooted innovation strengthens biosolutions and supply-chain resilience across 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