科莱恩进军亚洲市场

MUTTENZ, Switzerland — Clariant is one of many companies who have recently invested in Southeast Asia in order to obtain a slice of the region’s market share.

该公司刚刚宣布,除了位于新加坡的全球纺织总部外,还将在东南亚和太平洋地区开设新的地区总部。

“Expanding Clariant’s business in the fast-growing Asian region is an important pillar in our profitable growth strategy and a strong commitment to serving our customers and markets,” said CEO Hariolf Kottmann in a statement.

Clariant’s new regional hub is the first headquarters to be shared by Clariant and Süd-Chemie. The current 200 employees based at the Singapore location will support customers in the South East Asia and Pacific regions, according to Clariant. In the last five years, Clariant’s sales in the Asia Pacific region have grown from 17% to around 22%. At the same time investment reached over $225 million in China alone. Clariant’s acquisition of Süd-Chemie will add significantly to this growth.

In 2010 Clariant’s textile business generated sales of $931 million. With more than 60% of global textile production based in the Asia Pacific region, Clariant already generates 43% of its textile chemicals sales from Asia, according to the company. With its relocation from Switzerland now complete, the new headquarters will accommodate the entire senior Textile Chemicals management team.

此外,科莱恩还展示了其在中国广东的新乙氧基化装置和应用实验室,这标志着其工业和特种消费品 (ICS) 业务部在中国的又一项重大投资。

The new 80,000-square-meter Daya Bay plant situated in the South East of Guangdong Province is the business unit’s largest plant in Asia Pacific, according to the company. The plant has an initial capacity close to 50,000 tons per year for the manufacture of surfactants. Additionally, it is equipped with an autoclave laboratory to allow fast product development and customization of products to local demands.

该工厂将加强对广泛行业的区域供应,包括作物保护、建筑、个人护理、工业和家庭护理。科莱恩表示,来自这些行业的应用将有助于满足中国和其他亚洲市场快速增长的需求。

“In line with our business strategy for regional expansion, we make another important stride today on our global ethoxylation footprint with our first ethoxylation site here in Asia,” said Michael Willome,

Global Head of Industrial and Consumer Specialties (ICS) Business Unit, in a statement. “It is another major investment of ICS Business Unit in China after setting up our MPP (Multi-Purpose Plant) in Zhenjiang two years ago. These production facilities are bringing our global expertise and innovation closer to our customers in the local markets.”

过去五年,科莱恩在大中华区投资了 $2.27 亿美元。

“We have a long-term commitment to invest and continue to support market growth in China,” said Per Sjoeberg, Clariant’s regional head of Greater China in a statement.