Doing Business in India’s Crop Protection Market
过去几年,印度的作物保护行业遭遇挫折,但即便如此,它仍在继续坚守阵地,并逐渐开拓新的领域。
Mordor Intelligence reported that the Indian agrochemical market is at U.S. $9 billion in 2025 and projected to reach U.S. $12.7 billion by 2030.
印度公司提供的不仅仅是仿制药。他们拓展了服务范围,扩大了生产能力,以跟上可持续发展、创新和供应链多元化的趋势。
Tagros Chemicals 执行总裁兼首席运营官 Abhijit Bose 表示:“印度正在从生产通用农用化学品制剂转型为投资研发新型专利制剂。”
Krishi Rasayan Exports 董事总经理 Rajesh Kumar Agarwal 也认为印度不仅仅只生产仿制药。
“I would say the Indian agrochemical sector is no longer just about supplying products—it’s about shaping the future of farming,” says Agarwal. “The country sits at the intersection of three powerful forces: food security, sustainability, and adoption of technology. Farmers are becoming more data-driven, policymakers are pushing for greener solutions, and global supply chains are looking to India for harvesting growing business opportunities.”
有什么变化?
多年来,在诸多推动因素和阻碍因素的影响下,2025 年出现了一个无人预料到的重大破坏,那就是美国的关税。
印度农药制造商和制剂企业协会(PMFAI)主席兼AIMCO农药有限公司董事长Pradip Dave表示:“影响印度农化行业的一个重大问题是美国总统唐纳德·特朗普征收的50%关税,这将对印度农化产品出口产生重大影响,因为美国是印度农化公司最大的农化产品出口目的地之一。”
然而,由于印度公司扩大服务范围、加强知识产权保护和增加新技术,印度公司正在与美国以外的企业进行合作
Hemani Industries, Ltd. 首席执行官 Shalabh Jain 表示:“日本公司对印度制造业表现出浓厚兴趣,并建立了长期合作伙伴关系,这清楚地反映了对印度供应商能力的信心。”
“Contract manufacturing and contract research organizations (CROs) are becoming very prominent for these partners,” says Jain. “Indian companies are quick to respond from concept to commercial.”
Another driver of growth is the “Make in India” incentives supporting local manufacturing to become more self-reliant.
“India is pushing domestic production of technicals and its intermediates,” says Agarwal. “This is reducing dependence on imports and is creating a stronger local base of suppliers. For external sourcing partners, this means they can now explore India not just as a market but also as a reliable global supply hub.”
该国的其他变化包括农业零售商在配送、库存跟踪和种植者参与方面的数字化。
“到 2024 年,农业投入品零售商将占据约 70% 的市场份额,”Bose 表示,“而电子商务平台正在快速发展,预计到 2030 年的复合年增长率将达到 16.5%。农业零售商正在利用数字信用平台和在线渠道来简化采购周期并扩大覆盖范围。”
战略考虑
在任何国家开展作物保护业务的最大障碍之一就是应对法规。Agarwal 鼓励企业聘请当地专家,帮助制定进入印度市场的强有力战略。
“Understand the regulatory roadmap,” says Agarwal.
“尽早与中央杀虫剂委员会和注册委员会 (CIB&RC) 合作,并跟踪即将出台的有关生物杀虫剂、安全和包装的指导方针,”Agarwal 说。
Bose 还强调了了解标签和国际残留限量的重要性。
Bose 表示:“立即调整标签,以满足双语和二维码的要求。跟踪 CIB&RC 的审批,并在收到最大残留限量 (MRL) 通知后迅速调整供应链。持续监测主要出口目的地(如欧盟)的最大残留限量 (MRL) 基准的变化。”
除了监管策略之外,利用印度政府的商业激励措施也很重要。
“行业协会提出的2025-26年预算建议包括:研发费用加权扣除200%,统一征收10%的关税(而不是可能上调至30%),以及将商品及服务税(GST)从18%降至12%,以促进可负担性和创新,”Bose说道。“此外,企业还应注意与生产挂钩的激励措施(PLI),在‘印度制造’计划下,政府制定的PLI计划旨在刺激本地制造业。”
Agarwal’s Five Quick Tips for Good Business
1.技术整合: “用于施药和数据采集的无人机、基于物联网的土壤监测以及人工智能驱动的作物诊断技术正日益受到关注,尤其是在政府大力支持数字农业的背景下,”Agarwal说道。“整合咨询服务、精准工具和作物保护投入的农化公司将创造更强大的农民价值主张,并在竞争中脱颖而出。”
2. 量身定制的投资组合: With changing crop patterns, climate change, and the Government of India’s incentives for farmers to shift to cash crops, like fruits and vegetables, Agarwal says, “Distributors must tailor product portfolios to cater crop- and region-specific needs instead of relying on broad-spectrum products alone.” Integrated pest management plans can be customized to meet growers’ needs while reducing environmental and health impacts.
3. 当地伙伴关系: 与一家成熟的印度公司合作可以加速增长。“本地合作伙伴能够带来对监管合规要求、贸易渠道动态和行为的深入了解,以及对农民行为、区域作物需求和政府关系的深入了解,”Agarwal 说道。“合作伙伴关系还能提升信誉,并帮助新进入者在印度竞争激烈的环境中更快、更轻松地扩大规模。”
4. 长期计划: Prices and availability of intermediates is not as predictable due to global energy costs, shipping logistics, and trade policies. Sourcing teams that plan for longer-term contracts and diversified supplier networks mitigate risks. “The real opportunity lies in co-creating solutions with Indian partners and farmers—whether that’s combining chemistry with biology, pairing products with digital tools, or developing molecules tailored for India’s diverse cropping systems,” says Agarwal.
5. 农民参与: Companies that invest in farmer education and after-sales support tend to gain long-term loyalty and brand preference.
机遇:仿制药及其他
尽管印度的服务多样性和市场不断扩大,但印度在仿制药生产方面仍具有可依赖性。
“预计到2023年左右,约有价值142亿美元的产品专利到期,这将为约26种活性成分的仿制药生产打开大门,”Bose说道。“目前全球约有751亿至750亿美元的活性成分专利到期,这将帮助印度生产商出口价格实惠的仿制药,并建立具有竞争力的研发渠道。”
除了通用活性成分之外,还有生物制品。这得益于联合国对土壤修复的投资以及印度政府对印度种植者进入有机食品市场的支持。
Bose表示:“在环保意识和政府支持的推动下,生物农药等生物基产品的需求正大幅增长。印度的生物农药市场预计将从2024年的约2.18亿美元增长到2029年的3.48亿美元,复合年增长率约为9.8%。”
对绿色化学、生物刺激素、创新纳米制剂、控释系统和基于无人机的精准应用产品的需求也在不断增长。
Another area of opportunity is the post-harvest management and crop value protection.
“India loses a significant portion of its produce post-harvest due to value increase in transportation, logistics, storage and pest infestations,” says Agarwal. “There is rising demand for grain protectants, fumigants, and safe storage solutions, making this a promising opportunity for international firms with expertise in this area.”