{"id":49975,"date":"2014-09-09T09:02:47","date_gmt":"2014-09-09T13:02:47","guid":{"rendered":"http:\/\/www.farmchemicalsinternational.com\/?p=49975"},"modified":"2019-09-25T06:30:34","modified_gmt":"2019-09-25T10:30:34","slug":"for-adama-the-secret-is-simplicity","status":"publish","type":"post","link":"https:\/\/www.agribusinessglobal.com\/zh\/agrochemicals\/for-adama-the-secret-is-simplicity\/","title":{"rendered":"\u5bf9\u963f\u8fbe\u739b\u6765\u8bf4\uff0c\u79d8\u8bc0\u5c31\u662f\u7b80\u5355"},"content":{"rendered":"<div id=\"attachment_52859\" style=\"width: 310px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-52859\" class=\"wp-image-52859 size-medium\" src=\"https:\/\/www.farmchemicalsinternational.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-300x294.jpg\" alt=\"\u201cA lot of people say brand is the biggest part of your balance sheet; it\u2019s the equity that you have. For us it will be a question of nurturing it with both the investors and the growers but also with the distributors. They will all judge us ultimately on our performance.\u201d \u2013Jean-Marc Dardier, global head of marketing, Adama\" width=\"300\" height=\"294\" srcset=\"https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-300x294.jpg 300w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-330x323.jpg 330w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-73x72.jpg 73w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-366x360.jpg 366w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-85x83.jpg 85w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1-150x147.jpg 150w, https:\/\/www.agribusinessglobal.com\/wp-content\/uploads\/2014\/09\/admin-ajax.php_1.jpg 377w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-52859\" class=\"wp-caption-text\">\u201c\u5f88\u591a\u4eba\u8bf4\u54c1\u724c\u662f\u8d44\u4ea7\u8d1f\u503a\u8868\u4e2d\u6700\u5927\u7684\u90e8\u5206\uff1b\u8fd9\u662f\u4f60\u62e5\u6709\u7684\u80a1\u6743\u3002\u5bf9\u6211\u4eec\u6765\u8bf4\uff0c\u8fd9\u5c06\u662f\u4e00\u4e2a\u4e0e\u6295\u8d44\u8005\u548c\u79cd\u690d\u8005\u4ee5\u53ca\u7ecf\u9500\u5546\u4e00\u8d77\u57f9\u80b2\u5b83\u7684\u95ee\u9898\u3002\u4ed6\u4eec\u6700\u7ec8\u90fd\u4f1a\u6839\u636e\u6211\u4eec\u7684\u8868\u73b0\u6765\u8bc4\u5224\u6211\u4eec\u3002\u201d \u2013Jean-Marc Dardier\uff0c\u5b89\u9053\u9ea6\u5168\u7403\u8425\u9500\u4e3b\u7ba1<\/p><\/div>\n<p>\u201c\u6211\u4eec\u7684\u6545\u4e8b\u5df2\u7ecf\u915d\u917f\u4e86\u4e09\u5e74\u3002\u4e3a\u4e86\u627e\u51fa\u6211\u4eec\u662f\u8c01\uff0c\u6211\u4eec\u8fdb\u884c\u4e86\u5927\u91cf\u7684\u53cd\u7701\uff0c\u201d\u5b89\u9053\u9ea6\u5168\u7403\u8425\u9500\u4e3b\u7ba1\u8ba9-\u9a6c\u514b\u00b7\u8fbe\u8fea\u57c3 (Jean-Marc Dardier) \u8bf4\u3002 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\u201c\u6709\u8da3\u7684\u662f\uff0c\u4ed6\u4eec\u8ba4\u4e3a\u6211\u4eec\u9f50\u5fc3\u534f\u529b\u2026\u2026\u4ed6\u4eec\u8ba4\u4e3a\u6211\u4eec\u53ef\u4ee5\u6210\u4e3a\u8fd9\u4e2a\u9886\u57df\u7684\u6311\u6218\u8005\uff0c\u9274\u4e8e\u6211\u4eec\u62e5\u6709\u7684\u6240\u6709\u5c5e\u6027\u548c\u6211\u4eec\u4ea7\u54c1\u7ec4\u5408\u7684\u591a\u6837\u6027\uff0c\u6211\u4eec\u4e5f\u76f8\u4fe1\u8fd9\u4e00\u70b9\uff0c\u201dDardier \u8bf4\u3002<\/p>\n<p>Adama \u5168\u7403\u516c\u5171\u5173\u7cfb\u7ecf\u7406 Anna Wood \u8868\u793a\uff0c\u4e2d\u56fd\u5316\u5de5\u96c6\u56e2\u5bf9 Adama \u72ec\u7279\u7684\u6240\u6709\u6743\u7ed3\u6784\u662f\u4e00\u4e2a\u5dee\u5f02\u5316\u56e0\u7d20\uff0c\u4f7f\u5176\u5728\u5e02\u573a\u4e0a\u5177\u6709\u7ade\u4e89\u4f18\u52bf\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u5b83\u62e5\u6709\u8bbf\u95ee\u6743\u9650\u2014\u2014\u5c24\u5176\u662f\u5728\u5f53\u524d\u73af\u5883\u4e0b\u7684\u5b9d\u8d35\u8d44\u4ea7\u3002\u5f53\uff08\u4e5f\u5c31\u662f\u8bf4\uff0c\u5982\u679c\uff09\u539f\u6750\u6599\u77ed\u7f3a\u4e0d\u518d\u662f\u4e00\u4e2a\u95ee\u9898\u65f6\uff0c\u8be5\u516c\u53f8\u4ecd\u5c06\u662f Dardier \u9884\u6d4b\u7684\u4e16\u754c\u6700\u5927\u5e02\u573a\u7684\u5185\u90e8\u4eba\u58eb\u3002 \u201c\u4ece\u7eaf\u5546\u4e1a\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u4e2d\u56fd\u662f\u4e00\u4e2a$50\u4ebf\u7684\u5e02\u573a\uff0c10\u5e74\u5185\u4f1a\u7ffb\u4e00\u756a\u3002\u5b83\u5c06\u6311\u6218\u5df4\u897f\uff0c\u5e76\u53ef\u80fd\u5728\u4e4b\u540e\u8d85\u8d8a\u5b83\u3002\u201d\u4e2d\u56fd\u7684\u6d3b\u6027\u6210\u5206\u57fa\u7840\u8bbe\u65bd\u5df2\u7ecf\u5230\u4f4d\uff0c\u516c\u53f8\u6b63\u5728\u8fdb\u884c\u66f4\u591a\u7684\u6536\u8d2d\u548c\u6574\u5408\uff0c\u4f7f\u5176\u5728\u767e\u8349\u67af\u30012,4-D \u548c\u8349\u7518\u81a6\u7b49\u6838\u5fc3\u6d3b\u6027\u6210\u5206\u9886\u57df\u62e5\u6709\u72ec\u7279\u7684\u8db3\u8ff9\u3002<\/p>\n<p>Adama 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\u201c\u8fd9\u771f\u7684\u662f\u6211\u4eec\u7684\u6210\u719f\u671f\uff0c\u5728\u591a\u4e2a\u5e02\u573a\u63a8\u51fa\u53ef\u80fd\u6d89\u53ca\u591a\u79cd\u4f5c\u7269\u7684\u5168\u7403\u4ea7\u54c1\u3002\u201d\u7f8e\u56fd\u5c06\u4e8e\u4eca\u5e74\u79cb\u5929\u63a8\u51fa\uff0c\u5df4\u897f\u5c06\u4e8e\u660e\u5e74\u63a8\u51fa\u3002\u6fb3\u5927\u5229\u4e9a\u7684\u63a8\u51fa\u4e5f\u5728\u8fdb\u884c\u4e2d\u3002<\/p>\n<p>\u8be5\u516c\u53f8\u8fd8\u91cd\u65b0\u8bbe\u8ba1\u4e86\u5176\u5305\u88c5\uff0c\u540c\u6837\u4ee5\u7b80\u7ea6\u4e3a\u4e3b\u9898\u3002\u8fdb\u884c\u66f4\u6539\u5e76\u4e0d\u90a3\u4e48\u7b80\u5355\u3002\u5b89\u9053\u9ea6\u5f00\u5c55\u4e86\u4e00\u9879\u5168\u7403\u5e02\u573a\u7814\u7a76\uff0c\u65e8\u5728\u8bc6\u522b\u548c\u56de\u7b54\u79cd\u690d\u8005\u5728\u4f7f\u7528\u519c\u5316\u4ea7\u54c1\u65f6\u9047\u5230\u7684 100 \u591a\u4e2a\u4e0d\u540c\u201c\u75db\u70b9\u201d\u3002\u5b83\u786e\u5b9a\u989c\u8272\u7f16\u7801\u3001\u6613\u4e8e\u5904\u7406\u3001\u66f4\u597d\u7684\u5806\u53e0\u6027\u548c\u66f4\u6e05\u6670\u7684\u6807\u7b7e\u662f\u89e3\u51b3\u8fd9\u4e9b\u75db\u70b9\u7684\u65b9\u6cd5\u4e4b\u4e00\u3002 Dardier \u8868\u793a\uff0c\u4e00\u4e9b\u57fa\u672c\u7684\u6539\u8fdb\u5df2\u4e8e 7 \u6708\u63a8\u51fa\uff0c\u5176\u4ed6\u5c06\u4e8e\u660e\u5e74\u5f00\u59cb\u7528\u4e8e 2016 \u8d5b\u5b63\uff0cAdama \u5e0c\u671b\u6700\u7ec8\u901a\u8fc7\u667a\u80fd\u6807\u7b7e\u5c06\u5176\u4ea7\u54c1\u4e0e\u5176\u6570\u5b57\u5e73\u53f0\u8054\u7cfb\u8d77\u6765\u3002<\/p>\n<p>Dardier \u89e3\u91ca\u8bf4\uff0c\u5c55\u671b\u672a\u6765\uff0cAdama 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\u5750\u4e0b\u6765\u8ba8\u8bba\u5176\u5728\u4f7f\u79cd\u690d\u8005\u548c\u5206\u9500\u5546\u7684\u751f\u6d3b\u66f4\u8f7b\u677e\u65b9\u9762\u7684\u4f5c\u7528\u3001\u5176\u5728\u4e2d\u56fd\u5e02\u573a\u7684\u4f18\u52bf\u5730\u4f4d\u4ee5\u53ca\u54c1\u724c\u91cd\u5851\u5de5\u4f5c\u7684\u8fdb\u5c55\u3002<\/p>","protected":false},"author":72,"featured_media":52857,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,26,28,18,19,20],"tags":[208,54,207],"class_list":["post-49975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agrochemicals","category-americas","category-asia","category-fungicides","category-herbicides","category-insecticides","tag-adama","tag-featured-home","tag-makhteshim-agan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>For Adama, the Secret Is Simplicity - AgriBusiness Global<\/title>\n<meta name=\"description\" content=\"Adama&#039;s Jean-Marc Dardier, global head of marketing, sits down with FCI to talk about its role in making growers&#039; and distributors&#039; lives easier, its advantageous position in the Chinese market and progress in its rebranding effort.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agribusinessglobal.com\/zh\/agrochemicals\/for-adama-the-secret-is-simplicity\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"For Adama, the Secret Is Simplicity - AgriBusiness Global\" \/>\n<meta property=\"og:description\" content=\"Adama&#039;s Jean-Marc Dardier, global head of marketing, sits down with FCI to talk about its role in making growers&#039; and distributors&#039; lives 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