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Upcoming Webinar:
Drone Update 2025
28 May 2025 | 10:00 a.m. (ET)
Drone use is increasing exponentially in the U.S. agricultural market as well as in Asia. Our experts give updates on drone technology, regional adoption, and formulations taking the lead in this market. Find out the opportunities for formulations and how long before competitors take this territory.
You’ll discover:
About the developments in drone formulations
What opportunities new technology will bring to the market
How to be prepared for the next five years
Rene Haensel
Technical Director Agriculture & Global Senior Expert
Evonik
Haensel, based in Germany, is a chemist and spent more than three decades working with adjuvants and additives. His field of expertise encompasses interfacial chemistry and organo-modified siloxanes. He has been with Evonik for 34 years and is currently working on drone formulations (from the additives/adjuvant perspective) together with regional teams.
Arthur Erickson
CEO/Co-Founder
Hylio, Inc.
Erickson is the CEO and one of the co-founders of Hylio. Hylio is a Texas-based company that designs, manufactures, and offers autonomous UAS that precisely apply liquid and granular inputs to a wide variety of crops. Erickson received a degree in aerospace engineering from the University of Texas at Austin. While working as a UAS researcher at UT, Erickson started Hylio in 2015 alongside fellow students. Erickson has led Hylio from their early days of prototyping and ideation through the present. Hylio’s systems are now owned and operated by hundreds of farmers and applicators in both the U.S. and abroad.
Dr. Steve Li
Associate Professor
Auburn University
Li is an Extension Professor in College of Agriculture of Auburn University, based in Auburn, Alabama. He is the team leader of the extension agronomic crop team of Auburn University. His research and extension program focuses on applied weed management in row crops, pesticide off-target movement, new application technology, utilizing drones to apply pesticides and precision application workflows, etc. He has published over 100 peer-reviewed journal papers, conference proceedings, technical sheets and extension guides. Dr. Li currently provides drone related research data, technical guidance, and education to agricultural drone operators from nearly every agricultural state in the US and from other countries.
Laurent Zheng
Director of North American Market
XAG
Zheng is the Regional Sales Director at XAG, specializing in advancing the use of agricultural drones globally. He has successfully led XAG's business expansion in the EMEA region and currently oversees operations in North America. XAG has achieved an impressive annual growth rate in these regions.
He is passionate about sharing XAG's unique understanding and innovative perspective on agricultural drone technology and promoting them on a global scale. His ultimate goal is to enhance global agricultural productivity while driving XAG's commercial growth.
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