Biostimulant Collaboration: NewSun Crop Science and Minh Long Agro to Launch Cropboost AP in Vietnam
NewSun Crop Science and Minh Long Agro celebrate their partnership to launch the natural biostimulant Cropboost AP in Vietnam.
Chengdu NewSun Crop Science Co., Ltd., in partnership with Minh Long Agro, a leading agricultural enterprise in Vietnam, has successfully introduced the natural biostimulant Cropboost AP, powered by Astragalus Polysaccharide (APS), at a launch event organized by Minh Long Agro.
This milestone marks NewSun’s continued expansion in Southeast Asia and reflects both companies’ shared commitment to promoting sustainable and science-driven agricultural solutions for Vietnamese farmers.
Guided by Minh Long Agro’s belief that “Innovation is the only way to go far,” the event highlighted how collaboration between scientific innovation and local agricultural expertise can bring practical, eco-friendly solutions directly to the field. Cropboost AP, developed with NewSun’s proprietary botanical biotechnology, has shown outstanding performance in enhancing crop resilience, promoting root growth, and improving yields while reducing the use of chemical fertilizers.
Before its official launch, Cropboost AP underwent extensive field trials across Vietnam’s main rice-growing regions — where rice is the country’s dominant crop. Trial results demonstrated significant improvements in yield and stress tolerance, validating the product’s strong adaptability under local conditions. This rigorous data-driven approach underscores both companies’ focus on scientific integrity and farmer value.
A distinctive element of the launch was the unveiling of a robot-inspired brand mascot, creatively designed based on the phonetic similarity between the product’s Vietnamese name and the word “robot.” This friendly symbol has quickly gained popularity among farmers, representing modernity, trust, and vitality.
The launch event brought together leading growers, distributors, and agronomists, who expressed strong interest in the product’s technology and applications. Their participation reflected Vietnam’s growing awareness of sustainable agricultural practices and biological innovation.
“Minh Long Agro is a forward-thinking company committed to innovation and farmer success,” said a representative from NewSun. “Our collaboration combines NewSun’s botanical biotechnology expertise with Minh Long’s deep local insights, enabling us to deliver truly effective and sustainable farming solutions.”
“For Minh Long Agro, Cropboost AP is not just another product launch — it represents a comprehensive biological solution for Vietnam’s rice industry,” said a representative from Minh Long Agro. “By helping farmers increase yields and grain quality, reduce production costs, and improve profitability, Cropboost AP directly contributes to the transformation of Vietnam’s agriculture toward greener and more sustainable practices. We are proud to work with NewSun Crop Science to bring this innovation to our farmers and support their journey toward long-term agricultural resilience.”
The successful launch of Cropboost AP sets the stage for deeper collaboration between NewSun and Minh Long Agro. Both partners will continue to expand their joint efforts to deliver innovative and environmentally friendly technologies to Vietnam and the broader Southeast Asian region.
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