SCS Group Cooperation Brings AgriThority To India

Matt Hopkins Posted by Matt Hopkins|18 May 2010

KANSAS CITY, Missouri — International agribusiness company field and clinical research company AgriThority LLC has formed a strategic alliance with New Delhi, India-based agricultural marketing research, retail support and logistics company, The SCS Group. AgriThority, which also provides crop and food animal production systems development and information transfer services, will extend its abilities into India through the pact with The SCS Group.

As well as conducting marketing research and test marketing, The SCS Group also provides detailed strength, weakness, opportunity and threat (SWOT) analysis to domestic and international agribusiness companies. The company also moves perishable agricultural goods in and around areas where sufficient infrastructure is lacking.

Indian government organizations have noted The SCS Group’s abilities in identifying trade channels and consumer behavior, and designing overall strategies to face future threats to the market, Jerry Duff, AgriThority LLC managing member, said in a company press release.
 

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