Kynetec Appoints New Global Chief Commercial Officer, Agriculture

By Kynetec|23 June 2025

Kynetec has named André Dias as its new Global Chief Commercial Officer, Agriculture. Dias joined Kynetec in 2022 as Executive Director for Latin America, following Kynetec’s acquisition of Spark. He has more than 25 years of experience in the agricultural sector, and at Kynetec has successfully led a team of over 100 research professionals across the core agricultural markets of the Latin America region.

Now, André steps into the additional role of Chief Commercial Officer, pivotal in leading Kynetec’s commercial transformation; delivering financial performance and continuing the execution of the corporate strategy. André’s appointment sets to deliver significant value to both clients and the wider industry: his work with leading crop protection brands, extensive market research panel experience, and deep knowledge of farming around the globe is invaluable to those he collaborates with.

“André is a proven leader with a deep understanding of the agriculture value chain, making him an excellent choice for the Chief Commercial Officer role,” says Peter Berweger, Kynetec CEO, “As CCO, André will lead and align go-to-market strategies, expanding growth into new markets and enhancing engagement with our current clients as well as prospects. André’s ability to build and maintain high impact customer relationships will allow us to continue building our exciting business in agriculture.”

The Chief Commercial Officer role underscores Kynetec’s commitment to accelerating commercial transformation. With André in role, Kynetec will continue to be a leader in agriculture data and insights, meeting the growing demand for high quality data and analytics solutions across the value chain. André continues to maintain his responsibilities as regional LATAM executive director.

“I’m pleased to hit the ground running in my new role as Chief Commercial Officer,” Diaz says. “Over the last three years at Kynetec, I have seen the passion and potential within our teams and the value we bring to our clients. I’m excited to lead the next phase of our growth – my focus will be on strengthening our commercial capabilities, deepening client partnerships and delivering strategic goals in the agricultural market research space, in which Kynetec is a powerhouse of expertise.”

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Kynetec is the global leader in agricultural and animal health data, analytics and insights. Backed by a team of insights specialists, interviewers, data analysts, marketing scientists and data visualization experts, our number one priority is to ensure that we deliver the highest-quality insight and foresight at the right time to enable our clients to confidently make the best decisions for their business. Across the globe, our employees are located across 30 major agriculture and animal health countries. Our coverage extends to major and niche sectors of our industry, where we regularly undertake research projects in more than 80 countries. See all author stories here.

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