Rob Fryatt
Fryatt has over 25 years of international marketing and commercial experience in markets beyond agriculture. During this time he has held senior management positions with ICI, Zeneca and Sorex, in addition to developing Xenex Associates.
Industry News
Noncrop On The Rise
by Rob Fryatt and Rod Parker Pesticides used beyond agriculture have grown fivefold during the past couple decades.In total, beyond…
Latest News
Industry News
GDM to Acquire AgReliant Genetics
Acquisition will unite agricultural powerhouses in soybeans and corn...
Biologicals
Syngenta Scales Up Sustainable Farming Solutions With New Biologicals Push
Learn how Syngenta’s latest innovations and global expansions in...
Industry News
BASF Introduces InVigor Gold, a Breakthrough Innovation in Canola Seed
InVigor Gold is expected to feature hybrids with LibertyLink...
Biologicals
Symbiomics Secures Strategic Investment from Corteva to Collaborate on Biologicals Innovation
Corteva will leverage its innovation pipeline to collaborate with...