Stockton, the innovative Israel – based leader in bio-ag technology for sustainable crop protection and aquaculture, has announed a company name change. The new name is STK , which reflects the company’s transition from its legacy business in generic agrochemicals to its current strategy and R & D leadership in bio-ag technology and botanical-based solutions (BBS), such as its flagship product Timorex Gold biofungicide.
With the new name comes an updated logo which maintains the company’s orange trade dress while adding a new bio-ag technology descriptor.
On the announcement of the company name change, CEO Guy Elitzur declared, “The new STK name comes after a yearlong rebranding process. STK represents a short, smart and memorable name, which maintains a bridge to the company’s heritage, and reflects our focus and commitment to bio-ag technology for the future of sustainable agriculture and aquaculture.”