Genéricos en juego

Líder en ventas de agroquímicos de la compañía genérica 2006
Rango Empresa 2006
(US$m)
 2005
(US$m)
 Crecimiento 2006
durante 2005 (%)
1 Makhteshim Agan 1581 1543 2.5
2 Nufarm 1245 1189 4.7
3 Cheminova 604 596 1.3
4 Fósforo unido 600* 333 80.2
5 Sipcam 351 375 -6.4
6 Gowan 240 233 3.0
7 AMVAC 194 190 2.1
8 Atanor 170 165 3.0
9 Rallis 143 133 7.5
10 Sinon 137 122 12.3

* UPL incluye la consolidación total de Cerexagri en 2008.
Fuente: Phillips McDougall AgriService

En 2006, los productos genéricos constituían 39,6% del mercado de agroquímicos. De eso, 27,4% de las ventas totales de la industria provinieron de empresas de genéricos. Phillips McDougall AgriService defines a generic company as “one that manufactures active ingredients (ais) and receives the majority of its sales from products that are off patent, and that were researched, developed, or first introduced by another company.”

Las ventas totales han aumentado en 2.7% a un total de US $5.265 mil millones para los 10 principales fabricantes de genéricos. A este aumento contribuyeron varios factores, como el aumento de las ventas y el valor del glifosato y la desinversión de productos por parte de empresas impulsadas por I + D. Sin embargo, en su mayor parte, los nombres más importantes de genéricos se han hecho más grandes en 2006 a partir de adquisiciones de empresas y productos.

Estas son las 10 principales empresas post-patente y cómo se incluyeron en la lista:

Industrias Makhteshim Agan – Israel

Con una cuota de mercado global de 4%, Industrias Makhteshim Agan (MAI) ocupa el séptimo lugar en el mercado global de agroquímicos completo, que incluye productos patentados y de marca sin patente. El grupo es el número uno en el segmento sin patente.

MAI has held the top spot for several years, in part due to its far-reaching and comprehensive distribution network – two dozen marketing firms throughout Europe, the US, and Latin America with manufacturing facilities worldwide – and an impressive portfolio consisting of more than 90 internationally registered ais, 500 formulations, and over 4,000 registrations in 120 countries.

En 2006/07, el grupo se sumó a este ya imponente expediente adquiriendo 60% de la distribuidora italiana Kollant. El fabricante y distribuidor italiano de productos fitosanitarios, de casi 40 años de antigüedad, tuvo ventas en 2005 de $30 millones de dólares estadounidenses, principalmente a Italia y otras naciones de la UE.

MAI también adquirió 30% de Alligare, una empresa estadounidense de investigación y desarrollo de productos y mercados; y 75% de empresa distribuidora Agrovita in the Czech Republic while setting up a distribution company in Russia – potentially one of the largest and swiftest growing agrochemical markets based on its vast agricultural area.

Con respecto al fortalecimiento de su posición en el mercado potencial de agroquímicos de $1.400 millones de EE. UU. En Europa del Este y Rusia,MAI former President and CEO Shlomo Yanai said: “The companies in the Czech Republic and Russia join the recently opened Makhteshim Agan coordination center for Central and Eastern Europe in Budapest and the existing distribution network, comprised of companies in Poland, Hungary, and Romania, which together with our extensive product portfolio will enable us to significantly increase our group sales in this growing and important region.”

At the same time, MAI’s Colombian subsidiary Proficol expanded its South American presence through the acquisitions of Ecuadorian generics distributors Agroproteccion and Agromedio, which have registrations of over US $18 million with 70 distributors and annual growth of 35% over the last three years.

Nufarm – Australia

With manufacturing and marketing operations throughout the world – specifically Australia, New Zealand, Asia, the Americas, and Europe – Nufarm has the organization set up to sell products in over 100 different countries. It added to this impressive system in 2006 with the acquisition of Australia’s foremost canola seed production and marketing company, Dovuro Seeds, and Nutrihealth Pty Ltd., an Australian canola specialty seed breeding company, significantly strengthening and consolidating its seed position. The two acquisitions give the company, according to a press release, “a market-leading position in canola across conventional, hybrid, and specialty seed products.”

On the European front, Doug Rathbone, Nufarm’s managing director, has said: “Italy is one of the major agricultural markets in Western Europe and the only major market in that region where Nufarm does not currently have an operational presence.” This was quickly remedied when the company acquired Italian crop protection company Agrisol, conocido principalmente por insecticidas y fungicidas. Con esta adquisición, Nufarm took possession of Agrisol’s distribution business, customer lists, and 130 product registrations, as well as its pipeline of new products scheduled for approval over the next few years. At the time of the buyout, Nufarm’s Italian sales totaled over US $7.1 million; Agrisol’s sales of almost US $9.3 million will help Nufarm’s sales in Italy to expand rapidly. 

También en 2006, Nufarm took 100% ownership of Agripec, Brazil’s eighth-largest crop protection company. Planning to use Agripec as a platform to develop new business opportunities in Brazil, which Rathbone calls “one of the world’s most exciting growth markets,” he stated, “I am extremely confindent that this development will strengthen our opportunities as we see continued expansion of, and investment in, agriculture in Brazil.”

Cheminova – Denmark

Con sede en Dinamarca Cheminova está representada a través de filiales en 19 países de América del Norte y del Sur, Asia, la UE y Europa del Este. Expandió su base con la adquisición del distribuidor húngaro de protección y nutrición vegetal Kerolagro, que tiene una facturación de aproximadamente US $3,83 millones. Kerolagro continuará con su amplia cartera de productos existente, al tiempo que agrega Cheminova productos. La empresa húngara cambiará su nombre a Cheminova Magyarország, says Cheminova Sales and Marketing Vice President Jesper K. Hansen. He added: “We believe that Kerolagro, together with our newly established sales and marketing organizations in Romania and Bulgaria, will form an excellent platform for Cheminova’s growth in the important Central European market.”

The addition of Kerolagro will enhance Cheminova’s position as a leading generic agrochemical manufacturer and distributor, as will its December 2006 acquisition of global rights to Bayer CropScience's insecticide acrinathrin. Acrinathrin – which has primary markets in Japan, Brazil, Chile, and Colombia – has been marketed in Europe by Cheminova since 2002.

Cheminova también se centra en la responsabilidad corporativa, que gira en torno al uso seguro y la eliminación de los plaguicidas más tóxicos en los países del Tercer Mundo, los aspectos ambientales relacionados con sus instalaciones de producción en India y Dinamarca, y la gestión de proveedores.

Fósforo unido – India

The largest acquisitions of the year, however, were made by India’s largest agrochemical company, United Phosphorus Ltd. (UPL). In 2006, the company made six major acquisitions, starting with the important purchase of global seed and seed technology supplier Advanta Netherlands Holdings BV – which has a history dating back to the 19th century – purchased in February 2006 by UPL’s subsidiary Biowin Corporation Limited, based in Mauritius. Executive Director of UPL Jai Shroff said: “The acquisition of Advanta allows UPL to jump start our entry in the high end of the seeds business where the future of agriculture growth lies. This transaction not only makes us the largest player in some segments, but also gives us leadership positions in many important products.”

UPL también tomó el control total de la empresa agroquímica sudafricana Cropserve, que tiene registros para la producción de lenacil y cloridazón de Agricola, que tienen un tamaño de mercado cercano a los US $ $143 millones.

Después de adquirir productos de Bayer CropScience en agosto de 2006, UPL purchased DuPont’s rice and aquatic herbicide bensulfuron-methyl in September; two months later, the company bought Cerexagri – a crop protection manufacturer and distributor with facilities around the world – from Arkema. The acquisition of products such as asulam, oxydemeton, trichlorfon, propanil, and bensulfuron have raised UPL’s stake in global agrochemicals.

UPL terminó el año con la adquisición de Dow AgroSciences LLC’s global propanil herbicide business. Propanil has more than 100 registrations in over 30 countries in North America, Latin America, Europe, Africa, and Asia/Pacific; the product and its formulations had a 2005 turnover of US $18.9 million.

With these acquisitions added to UPL’s network of over 36 subsidiaries, the company’s global marketing network exports to over 100 countries, primarily in Europe and North America. International revenues account for over 70% of UPL’s total sales.

Grupo Sipcam-Oxon – Italy

El Grupo Sipcam-Oxon has been active in the production and formulation of agrochemical products since 1946. While it considers itself a medium-sized company, Sipcam has subsidiaries in over a dozen countries worldwide and runs a widespread marketing network. The majority of its focus has been in Europe, particularly Italy, Germany, France, Spain, Portugal, Hungary, and the UK. More recently, sales into the Americas – mostly US, Mexico, and Brazil – have contributed to revenue and opened the door for a 50%-50% South American venture with fellow Italian agrochemical company Isagro SpA.

En enero de 2006, Isagro y Sipcam constituyeron la empresa conjunta Isagro Sipcam International, which seeks to acquire stakes in agrochemical distributors and focuses on development, distribution, and formulation activities. As part of the deal, Isagro acquired 50% of Sipcam’s Brazilian operation, Sipcam Agro – which has operated in Brazil since 1979 – for US $21.5 million. Isagro Sipcam International purchased a 75% stake in the Colombian distributor Barpeny una participación de 51% en la distribuidora argentina Agro Max.

Gowan, Inc. – US

Desde 1963, con sede en EE. UU. Gowan ha proporcionado productos fitosanitarios para mercados especializados de la agricultura. Esto continuó durante 2006 cuando la empresa familiar introdujo varios productos nuevos.

A partir de febrero Gowan launched X-tra Strength Avadex BW — a more highly concentrated version of the cereal herbicide Avadex BW — which offered growers such benefits as lower use rates, elimination of the need for specialized granular application equipment, and easy impregnation on fertilizer. 

Abril trajo nuevas tolerancias federales de Estados Unidos para Onager para manzanas, peras y uvas; y para cítricos en California, Arizona y Texas.

En septiembre, a través de una asociación con Nissan químico, Gowan adicional Yukon herbicida para uso en caña de azúcar, maíz de campo, maíz de campo cultivado para semilla y sorgo en grano. Yukon controls broadleaf weeds with resistance or tolerance to glyphosate and ALS-inhibiting products, as well as postemergence sedge control. Nick Alonso, Gowan product manager, said: “Our mission is to continually provide producers with top quality and effective crop protection products.”

AMVAC Chemical Corp. – US

American Vanguard Corp.’s subsidiary AMVAC was in 2006 named to Forbes’ list of 200 Best Small Companies for the fourth year. AMVAC, fundada en 1969, afirma que su principal estrategia de crecimiento consiste en adquirir y otorgar licencias de líneas de productos de nicho de empresas más grandes de la industria.

AMVAC did just that in 2006, acquiring BASF’s Counter insecticide product line and the Lock ‘n Load closed delivery system for granular products. The Counter line, as well as Phorate – which AMVAC acquired in 2005 from BASF – are marketed in Lock ‘n Load. Counter alone generated approximately US $25 million in 2005, mainly in North and Latin America. The systemic insecticide-nematicide is registered in more than 20 countries.

American Vanguard’s President and CEO Eric Wintemute described the acquisition as “our largest to date. The Lock ‘n Load closed delivery system offers terrific synergies with our SmartBox delivery system, and we are quickly emerging as a leading owner and provider of safe granular delivery technology.”

AMVAC’s SmartBox delivery system had already received a boost earlier in the year when the company entered into an exclusive, multi-year licensing agreement to market, sell, and distribute Dow AgroSciences’ Insecticida Lorsban 15G en EE. UU. Lorsban se convirtió en el primer acuerdo de licencia entre AMVAC and Dow, and the fifth product to be marketed through the SmartBox system. AMVAC Senior Vice President and Director of Business Development Glen Johnson said, “We see this agreement as an important opportunity to further develop the positioning of SmartBox as the delivery system of choice for granular insecticides.”

En otro acuerdo exclusivo plurianual con Bayer CropScience LP, AMVAC comercializará, venderá y distribuirá el fungicida Bayleton en Estados Unidos.

Atanor – Argentina

Desde 1938, Atanor Ha estado activo en el mercado argentino, sintetizando y produciendo herbicidas desde 1954. Varias plantas y fábricas en el país lo apoyan como único productor del MERCOSUR 2,4-D, único 2,4-D a nivel mundial e industrialmente integrado 2,4 -DB productor y segundo productor mundial de atrazina. La compañía tiene registros en Australia, Bolivia, Cuba, Guatemala, México y Estados Unidos.

Además de las oficinas exteriores en Chile, Paraguay y Uruguay, Atanor began construction in January 2006 of a glyphosate plant in Brazil after receiving authorization from Brazil’s agriculture ministry to produce the generic form of the chemical. This authorization was Brazil’s first approval of a generic product.

Más tarde en 2006, Atanor firmó un acuerdo con la empresa líder en agroquímicos china Anhui Huaxing Chemical Industry Co., Ltd. La empresa conjunta 50 / 50%, que se llamará Anhui Huaxin ATANOR Chemical Co. Ltd., tendrá un capital social de US $16 millones.

Rallis – India

Esta empresa india tiene sus raíces como empresa comercial en 1815. En la década de 1990, identificó la agroindustria como su principal fortaleza y consolidó su posición en pesticidas, fertilizantes y semillas. Hoy, además de producir y distribuir agroquímicos, Rallis ha establecidoServicios de gestión agrícola (FMS), que está comprometida con la agricultura por contrato y ayuda a los agricultores a recaudar fondos para sus insumos y a recibir precios justos por su cosecha.

To increase its own finances in 2006, the company launched the insect growth regulator Applaud, which would protect coastal belt paddy crops from the brown plant hopper and white fly. Rallis India Managing Director V.S. Sohoni described the product as “effective as well as eco-friendly.”

En 2005, Rallis inició un programa de concientización sobre seguridad en asociación con CropLife India, destinado a educar a los productores sobre nuevas prácticas de agrotecnología y el uso seguro y eficaz de nuevos pesticidas. Esto incluyó semillas de algodón de Bacillus thuringiensis, que la compañía planea lanzar (Bollgard II) el próximo año.

Sinon Corp. – Taiwan

Fundada en 1955, Sinon Corp. se fundó cuando el Sr. Yang Tien-Fa se unió en una sociedad para fabricar y distribuir agroquímicos. Se cotizó en la Bolsa de Valores de Taiwán en 1989. Después de establecer centros de suministro locales en toda la isla en 1982, Sinon se globalizó a mediados de los 90, estableciendo oficinas en Francia, Brasil, Austria, Tailandia y México. Actualmente, las licencias se mantienen en más de 33 países en todo el mundo.

En 2006, la UE amenazó a la empresa con un impuesto sobre herbicidas, destinado a proteger a los productores locales de importaciones más baratas. La compañía fue eximida del arancel 29.9% sobre el glifosato después de una investigación sobre si Sinon tenía un vínculo previamente no revelado con un exportador taiwanés que estaba sujeto al gravamen de cinco años. Todavía es posible que se revoque la exención.