Clariant Makes Jump Into Asian Market

MUTTENZ, Switzerland — Clariant is one of many companies who have recently invested in Southeast Asia in order to obtain a slice of the region’s market share.

The company just announced the opening of its new regional headquarters for the Southeast Asia & Pacific region in addition to its Global Textile headquarters, both of which are located in Singapore.

Advertisement

“Expanding Clariant’s business in the fast-growing Asian region is an important pillar in our profitable growth strategy and a strong commitment to serving our customers and markets,” said CEO Hariolf Kottmann in a statement.

Clariant’s new regional hub is the first headquarters to be shared by Clariant and Süd-Chemie. The current 200 employees based at the Singapore location will support customers in the South East Asia and Pacific regions, according to Clariant. In the last five years, Clariant’s sales in the Asia Pacific region have grown from 17% to around 22%. At the same time investment reached over $225 million in China alone. Clariant’s acquisition of Süd-Chemie will add significantly to this growth.

In 2010 Clariant’s textile business generated sales of $931 million. With more than 60% of global textile production based in the Asia Pacific region, Clariant already generates 43% of its textile chemicals sales from Asia, according to the company. With its relocation from Switzerland now complete, the new headquarters will accommodate the entire senior Textile Chemicals management team.

Top Articles
ADAMA Reports Fourth Quarter and Full Year 2023 Results

In addition, Clariant also showed off its new ethoxylation plant and application laboratory in Guangdong, China which marks another significant investment in the country by its Industrial and Consumer Specialties (ICS) Business Unit.

The new 80,000-square-meter Daya Bay plant situated in the South East of Guangdong Province is the business unit’s largest plant in Asia Pacific, according to the company. The plant has an initial capacity close to 50,000 tons per year for the manufacture of surfactants. Additionally, it is equipped with an autoclave laboratory to allow fast product development and customization of products to local demands.

The plant will enhance regional offering for a wide range of industries including crop protection, construction, personal care, industrial and home care. Applications from these industries will help satisfy the rapidly growing demand in China and other Asian markets, according to Clariant.

“In line with our business strategy for regional expansion, we make another important stride today on our global ethoxylation footprint with our first ethoxylation site here in Asia,” said Michael Willome,

Global Head of Industrial and Consumer Specialties (ICS) Business Unit, in a statement. “It is another major investment of ICS Business Unit in China after setting up our MPP (Multi-Purpose Plant) in Zhenjiang two years ago. These production facilities are bringing our global expertise and innovation closer to our customers in the local markets.”

Clariant has invested $227 million in Greater China during the past five years.

“We have a long-term commitment to invest and continue to support market growth in China,” said Per Sjoeberg, Clariant’s regional head of Greater China in a statement.

Leave a Reply

Your email address will not be published. Required fields are marked *

Avatar for Anonymous Anonymous says:

Refering to your cropprection products if you have any plan to expand iin INDIA, I offer my services to promote company & products.
I am P.Hd in agri. Entomology with about 30 years experience with multinationls ets. I can send detailed Resume if required. Please confirm. Thanks

Avatar for B.UMAMAHESHWAR RAO B.UMAMAHESHWAR RAO says:

i complete my MBA and i have 3 years experience as a sales officer of pesticides company, NAME = B.UMAMAHESHWAR RAO QUALIFICATION = MBA CONTAC NUMBER = 7799930088 AREA = GUNTUR DIRSTICT

Hide picture